Core Viewpoint - The company is committed to a platform-based strategic transformation, optimizing existing stores, rapidly expanding partner stores, and validating a community space composite model, which is expected to support performance recovery as the consumption environment improves and new business models are established [1] Group 1: Store Network and Expansion - The total number of stores increased from 560 at the end of 2024 to 580 in H1 2025 [1] - The number of store types at the end of the reporting period included 109 direct-operated, 39 franchised, and 432 partner taverns, with partner stores accounting for 74.5% of the network expansion [1] - The distribution of stores saw an increase in third-tier and below cities, with a net addition of 24 stores in these areas [1] - The company restarted its direct-operated store plan in May 2025, aiming to upgrade store environments and improve operational performance [1] Group 2: Sales Performance and Profitability - In H1 2025, the overall daily sales for direct-operated and franchised taverns rose to 8,300 yuan, a year-on-year increase of 10.7% [2] - Daily sales in first, second, and third-tier cities were 9,000, 8,800, and 7,700 yuan respectively, with year-on-year increases of 3.4%, 18.9%, and 6.9% [2] - Partner taverns experienced a decline in daily sales to 4,200 yuan, a year-on-year decrease of 22.2% [2] - Despite revenue pressures, the company's profitability showed resilience, with gross margins for direct-operated taverns increasing from 70% to 74% [2] - Significant cost reductions were achieved through lower rent and improved employee efficiency, leading to a year-on-year increase in operating profit margins for same-store sales [2] Group 3: Strategies for Enhancing Same-Store Performance - The company plans to enhance same-store performance through performance incentives, optimizing store operations, and strengthening marketing systems [3] - The focus remains on platform-based development, with continued expansion of partner stores and a restart of direct-operated store growth [3] - The company aims to strengthen its core competencies in supply chain management and space environment creation while exploring new third-space models [3]