近日，编程猫取得由国际权威咨询机构CIC灼识确认的"家长首选的少儿编程教育品牌"市场地位声明！ 中国少儿编程教育行业：线上规模攀升、需求分层与AI赋能趋势 近年来，中国少儿编程教育市场规模逐年增长，据 CIC 灼识测算，2024年中国少儿编程教育市场规模突破400亿元，预计2028年增长至超700亿元。 从市场结构来看，线上少儿编程教育凭借其便捷性和低成本的显著优势，市场份额在近年来不断攀升。这种结构变化与互联网技术的成熟以及移动学习设 备的普及密切相关。未来，随着人工智能等先进技术的深入应用，线上编程教育的用户体验将得到进一步优化，份额有望继续稳步增长。 点猫科技成立于2015年，是一家专注于青少年编程与人工智能教育的科技企业，旗下拥有知名在线教育品牌"编程猫"。编程猫品牌秉持"培养未来创造 者"的核心使命，以自主研发的编程软件矩阵为技术根基，构建起覆盖全成长周期、全场景服务的科技教育生态。 在专业实力方面，编程猫备受行业信赖。依托点猫科技的多元权威合作背书，品牌先后成为联合国教科文组织官方合作伙伴、教育部教育技术与资源发展 中心战略合作伙伴、国际信息学奥林匹克竞赛（IOI）官方合作伙伴、中国计算机学会（C ...

Core Insights - The programming skills have become essential in the information age, with the Chinese government emphasizing the importance of technology education and innovation talent cultivation, providing a solid policy foundation for children's programming education [1][11] - The market size of China's children's programming education is expected to grow from 12.4 billion yuan in 2017 to 48.8 billion yuan by 2024, with a compound annual growth rate of 21.62% [1][11] Industry Overview - Children's programming education aims to cultivate computational thinking and innovation skills in youth through teaching programming skills and knowledge, typically targeting children aged 6-18 [3] - The education is delivered through a combination of online and offline training, with two main categories: graphical programming teaching (e.g., Scratch) and advanced programming languages (e.g., Python, C++) [3] Market Dynamics - The number of students choosing online and offline programming training is nearly equal, with offline classes slightly leading by 4.2%, but online education is expected to grow rapidly due to technological advancements [13] - The investment landscape for children's programming education has shifted from rapid growth to a more cautious approach, with investment amounts declining significantly after 2018 [15] Competitive Landscape - The industry exhibits a clear head effect, with leading companies like Tongcheng Tongmei and Programming Cat having established strong brand recognition and educational capabilities [17] - K12 education giants are also entering the children's programming space, leveraging their existing resources to capture market share [17] Development Trends - Continuous policy support is expected to drive the growth of children's programming education, with recent policies integrating AI and programming education into the curriculum [21] - The integration of AI technology into programming education is transforming traditional teaching methods, allowing for personalized learning experiences [22] - The market for children's programming education is anticipated to expand in lower-tier cities, with increasing acceptance among parents and the proliferation of online education [23]