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全国广电工作会议:推动微短剧精品化发展,强化网络视听生态治理
Xin Lang Cai Jing· 2026-01-06 05:38
Core Viewpoint - The 2026 National Radio and Television Work Conference emphasized the importance of deepening reforms and transforming the broadcasting and television industry, guided by Xi Jinping's thoughts and the spirit of the 20th National Congress of the Communist Party of China [2][4]. Summary by Sections 2025 Achievements - In 2025, significant progress was made in broadcasting and television reforms, with major breakthroughs in key areas and a new level of high-quality development achieved [3]. - The industry successfully implemented ten key tasks, enhancing confidence and promoting a positive development trend [3]. - Notable achievements included the completion of the national cable television "one province, one network" integration and the launch of ultra-high-definition channels in nine provinces [3]. 2026 Work Plan - The overall requirement for 2026 is to adhere to Xi Jinping's thoughts and fully implement the spirit of the 20th National Congress, focusing on high-quality development and systematic reforms [4]. - Key work areas for 2026 include strengthening theoretical education, promoting systemic changes in media, and enhancing content innovation and dissemination [5]. Key Focus Areas - The conference outlined ten key tasks for 2026, including: 1. Strengthening theoretical propaganda and enhancing mainstream discourse [5]. 2. Advancing systemic reforms in broadcasting media and promoting integrated content production [5]. 3. Implementing innovative content creation plans across various genres [5]. 4. Promoting the development and regulation of online audiovisual content [5]. 5. Advancing the construction of new broadcasting networks [5]. 6. Deepening the integration of artificial intelligence in broadcasting [5]. 7. Enhancing ultra-high-definition services and user experience [5]. 8. Improving the governance system of broadcasting and television [5]. 9. Establishing a high-level security assurance system [5]. 10. Implementing a plan for international audiovisual outreach [5]. Leadership and Governance - The conference stressed the importance of strengthening the Party's leadership over broadcasting and television work, fostering a positive political environment, and enhancing collaboration across departments [6].
2026年全国广播电视工作会议召开:推动微短剧精品化发展
Xin Lang Cai Jing· 2026-01-06 05:03
Core Insights - The 2026 National Radio and Television Work Conference was held in Beijing, focusing on the deployment of key tasks for the broadcasting and network audio-visual sector in 2026 [1] Group 1: Development and Management - The conference emphasized the promotion of prosperous development and standardized management of network audio-visual content [1] - There is a focus on the quality development of micro-short dramas and comprehensive management of online variety shows throughout their lifecycle [1] - The initiative includes precise and scientific management of live streaming programs, fostering the development of new business models in network audio-visual [1] Group 2: Technological Integration - The conference highlighted the deepening of artificial intelligence innovation and its integration into applications within the industry [1] - A high-quality audio-visual data set will be constructed, along with the innovation of typical application scenarios to promote healthy and regulated development [1] Group 3: Ultra-High Definition and User Experience - The development of ultra-high definition broadcasting is to be deepened, implementing a "dual enhancement" project for broadcasting services and viewer experience [1] - Efforts will be made to accelerate the popularization of a single remote control for one-click television viewing, significantly improving the user experience [1] Group 4: Regulatory Measures - The conference called for a comprehensive cleanup of false medical advertising [1] - The expansion of the "dual governance" achievements will be aimed at enhancing public service guarantees [1]