Group 1 - The Shanghai International Film Festival has created a new consumption ecosystem by linking over 40 cinemas and 200 public screening venues with the city's core business districts, allowing movie tickets to serve as a "pass" for urban consumption [1] - Movie ticket stubs provide discounts at various brands, parking benefits, and enhance the overall viewing experience through activities like ticket stub exchanges, lotteries, and themed merchandise [1] - Merchants are innovating to meet audience demands, with e-commerce platforms offering food vouchers and special meal packages during the film festival [1][2] Group 2 - The "ticket stub economy" fosters connections between culture, commerce, and tourism, creating new experiential opportunities for moviegoers [2] - The "Dream Factory" exhibition celebrating 120 years of Chinese cinema offers half-price entry for festival ticket holders, enhancing the cultural experience [2] - The inaugural Shanghai Film Fans Festival introduced the "MovieWalk" city check-in system and a ticket stub collection reward mechanism, providing an immersive cultural experience [4] Group 3 - The upgraded "Movie Life Handbook" serves as a comprehensive viewing guide, featuring a citywide cinema map, practical ticket stub economy tips, and food guides, making it easier for audiences to explore the city [4]