央视网消息：这个暑期，全国多地推出丰富多彩的夜间文旅活动，为游客带来了不一样的文旅体验，进一步激发消费活力。 各大公园夜间人气旺 推出千余场活动 这个暑期，北京各公园共推出涵盖夜间游艺、音乐盛宴、曲艺巡演等1000多场次活动。 以"船"为媒 激活消费新场景 在湖北孝感市孝南区，大型沉浸式水上夜游演出"槐荫船说"项目，吸引了不少游客参与。"槐荫船说"以槐荫河为轴线，串联起沿河的历史文化 节点。灯光秀与岸边实景演出交相辉映，让游客感受"船在画中游，人在景中醉"的惬意。 夜经济持续火爆 烟火气中感受文化魅力 华灯初上，在北京市玉渊潭公园中堤南口的舞台上，上演了一场别开生面的露天音乐会。舞台依水而设，晚风携着湿润的水汽轻抚面颊，驱散 了白日里闷热的暑气。 为了将赛事"流量"转化为经济"增量"，主办方围绕体育馆引入了亲子娱乐区、纪念品展区等商业配套。在这个以赛事为主题的集市里，特色美 食、体育用品、文创专区应有尽有。当地还将竞技与非遗展示、机器人表演相结合，让赛后游客留存率显著提升。 这里是山西忻州市，夜间的忻州古城同样人流涌动。美食一条街的特色小吃门店前，游客们排起长队品尝特色小吃。在古城西侧的城墙下，国 家级非遗打 ...

Core Insights - The emerging "ticket root economy" is facilitating cross-industry collaborations, allowing consumers to unlock discounts on hotels, attractions, and other services using various event tickets [1] Group 1: Ticket Root Economy Development - Multiple regions are launching joint ticketing and discount packages to enhance cultural and tourism integration [1] - In Gansu, marathon participants can use their race bibs for various discounts and experiences, promoting local attractions and dining [3] - A total of 30 cultural and tourism sites in Lanzhou have implemented ticket root recognition, offering AI-customized consumption routes to enhance consumer experiences [4] Group 2: Regional Initiatives - In Jiangsu, event tickets are being leveraged as a means to stimulate secondary consumption through collaborative efforts among government, industry, and businesses [4] - In Nanjing, attendees of large performances can enjoy discounts ranging from 60% to 90% at over 200 local businesses, including attractions and dining [6] - Jiangsu is expanding the ticket root concept to include train, plane, and movie tickets, transforming them into a comprehensive travel consumption card to encourage longer stays and increased spending [6]