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为硬核科技打造破圈范本,《一路通行》解码“数字中国”
Xin Hua Wang· 2026-01-13 11:35
近日,由央视频与中国联通联合出品的纪实类真人秀节目《一路通行》完美收官。节目曝光量超2.5亿,话题阅读量超1.8亿,观看量超4500万。 节目通过"联通5G+AI养羊""VR穿越青铜器""智慧工厂人机赛"等兼具科技感与烟火气的鲜活场景,聚焦硬核科技与产业话题,给出"数字中国"的独家解码。 节目采用双线并行或者组队PK的模式,由"亲身验证"所触发的真实感悟,自然完成了技术价值的"内化"与"共情"。通过"任务即体验、对抗即说明"的设计, 观众跟随嘉宾的脚步经历了从"任务行进"到"技术破局"的全过程,也构成了节目最生动、最具说服力的知识传播路径。 《一路通行》以真实场景为舞台,以轻竞技提升趣味,以真实纪实拓展主题深度,让观众在观看中自然共情,探索出一条将专业内容进行大众化传播的有效 路径,塑造了一个融合"职业体验+文旅推广+科技科普+主流价值观传递"的优质范例。(记者 张才 通讯员 张杰) 作为一档以科技赋能为叙事内核的纪实类真人秀,《一路通行》让场景选取紧密服务于叙事功能。节目深入到全国8个省9个城市,构建起一座全景式的"数 字中国"沉浸式展厅。在纪实框架下,《一路通行》将严肃的行业知识与工作流程,转化为职业体验 ...
暑假余额不足 联通5G邀你畅游泰山
Qi Lu Wan Bao· 2025-08-28 10:37
Core Viewpoint - The news highlights the cultural, historical, and technological significance of Mount Tai, emphasizing its appeal as a tourist destination and the integration of modern technology to enhance visitor experiences. Group 1: Cultural and Historical Significance - Mount Tai, located in Shandong Province, is renowned for its majestic natural beauty and rich cultural heritage, attracting numerous visitors [1][2] - The mountain has been a site for imperial ceremonies since ancient times, with 12 emperors having visited, leaving behind numerous inscriptions and relics [1] - The mountain has inspired countless poets throughout history, embedding its beauty and spirit into Chinese culture [2][3] Group 2: Local Community and Daily Life - The local community engages with Mount Tai through daily activities, such as residents collecting water from the Dichen Spring, showcasing the connection between the mountain and the lives of the people [5] Group 3: Technological Integration - Shandong Unicom is enhancing the visitor experience at Mount Tai through 5G technology, addressing challenges posed by the mountain's terrain and high visitor numbers [7] - The company has successfully established 5G coverage at key scenic spots, allowing for seamless services like HD live streaming and quick payments [7] - Collaborative efforts between Shandong Unicom and the Mount Tai scenic area have led to the creation of innovative applications, improving management and service efficiency [7][9]
联通数智方案 打造乡村振兴“致富笋”
Qi Lu Wan Bao· 2025-08-26 04:39
Core Insights - The integration of 5G and gigabit broadband is transforming traditional agricultural production and sales models in Shandong's Caoxian County, known as the "Hometown of Asparagus" [3][5] - The local asparagus industry is experiencing significant economic benefits, with farmers reporting substantial daily incomes from their harvests, facilitated by real-time e-commerce and live streaming [3][5] Group 1: Agricultural Production - The asparagus planting area in Caoxian has reached 100,000 acres, accounting for 16% of the national total, with an annual production of 120,000 tons of high-quality asparagus [5] - Farmers are utilizing IoT devices to monitor soil conditions, allowing for scientific adjustments in planting strategies to enhance yield and quality [5] - Agricultural experts provide remote guidance through high-definition video, improving farmers' pest control and fertilization techniques [5] Group 2: Economic Impact - Farmers like Mr. Zhang and Ms. Su are leveraging 5G technology for live streaming their harvests, resulting in increased consumer trust and sales [3] - Ms. Su's expected income from her 5 acres of asparagus is nearly 75,000 yuan, based on an anticipated yield of over 3,000 pounds per acre [3] - The asparagus processing industry in Caoxian includes over 10 large-scale processing enterprises, with an annual processing capacity of 150,000 tons, creating jobs for around 100,000 people [7] Group 3: Future Development - The local government aims to expand asparagus cultivation as a key strategy for agricultural restructuring and rural revitalization [5] - The combination of wireless and wired networks ensures seamless connectivity from the field to the market, enhancing e-commerce operations and smart agricultural management [5] - Future plans include promoting the asparagus industry towards scale, industrialization, and branding, thereby increasing product value [9]