Core Viewpoint - The "Ice and Snow Cultural Festival" themed "Ice Condensing Two Rivers, Snow Enriching Zhaoyuan" will take place from December 27, 2025, to January 28, 2026, showcasing the unique winter fishing culture of the northern region [1][2] Group 1: Event Overview - The winter fishing event in Zhaoyuan has historical roots dating back to ancient times, featuring traditional fishing methods and cultural practices from the Liao and Qing dynasties [1] - The event is organized by the Zhaoyuan County Government and supported by multiple departments, aiming to blend ancient fishing customs with modern experiences [1] Group 2: Cultural Significance - The core activities include traditional fishing rituals led by inheritors of intangible cultural heritage, with a focus on the ceremonial aspects and the excitement of catching fish through ice [1] - The auction of the first fish, symbolizing good fortune, will be a highlight of the event, alongside various immersive experiences for attendees [1] Group 3: Economic Impact - The event aims to create a consumption chain of "watching fishing, buying fish, tasting fresh fish, entertainment, and shopping," leveraging the ecological resources of 670,000 acres of water [2] - Preparations for the event, including safety inspections and venue arrangements, are nearing completion, with a goal of achieving "zero accidents, zero errors, and zero complaints" [2]

Core Viewpoint - Heilongjiang Zhaoyuan County is advancing the rural e-commerce industry chain by promoting a dual service model of "industrial products going to the countryside and agricultural products being sold out," enhancing the logistics foundation for county-level e-commerce development [1][3] Group 1: E-commerce Logistics Development - The logistics company, Dize Logistics, processes 200-300 e-commerce packages daily and transports 4-5 tons of goods, serving as a central hub for e-commerce logistics [1] - A comprehensive e-commerce logistics distribution system has been established, covering all townships in the county, ensuring same-day delivery for online orders [3] - A "green channel" for agricultural supplies like fertilizers and seeds has been created to ensure timely delivery of production materials ordered through e-commerce platforms [3] Group 2: Agricultural Product Sales Enhancement - The logistics company provides customized logistics services for local farmers, including "door-to-door pickup, priority transfer, and full tracking," helping to promote local products like Zhaoyuan rice [3] - The rural e-commerce industry chain has achieved a complete closed loop with products at the front end, platforms in the middle, and logistics at the end, enhancing the overall efficiency of the distribution service [3] - The stable and efficient delivery service not only enhances villagers' shopping experience but also supports farmers' income growth through e-commerce [3]