艳阳天开快餐食堂，50+种菜品，菜品售价低至1.5元！ 本文由红餐网(ID：hongcan18)原创首发，作者：卢子言；编辑：洪君。 五星级酒店扎堆下场摆摊后，一批老牌大酒楼也开始"效仿"。 食堂的形式与近期五星级酒店的外摆颇为相似。其售卖区由数张长桌围合成回字形，桌上摆放着不锈钢 餐盘，码着各式炒菜。除炒菜外，还有凉菜、烧卤、蒸菜、煨汤、酥炸、主食和饮品等，菜品数量超过 50款。 119 p rese 8000 △数据来源：民政部 7月25日，湖北知名餐饮企业"艳阳天"开出一家快餐食堂，主打家常小炒，菜品售价低至1.5元，二十到 三十元的客单价与其过往的高端形象相差甚远。 艳阳天并不是个例。近几年来，不少老牌酒楼开始试水平价快餐，或外摆或推子品牌或开卫星店，集 体"放下身段"背后，暗藏着一场汹涌的行业危机。 01.菜品低至1.5元！30年老品牌开快餐食堂 根据艳阳天公众号的信息，其旗下有"艳阳天·非遗楚菜"和"玉锦麟·非遗鮰鱼"两个直营品牌，前者为主 打非遗菜的湖北菜餐厅，后者则为2023年推出的高端餐饮品牌。新开出的"艳阳天邻里食堂"，与二者的 定位截然不同。 这家主打家常快餐的食堂，位于艳阳天・非遗楚菜 ...

Core Insights - The article highlights the emergence of budget-friendly dining options from traditional high-end restaurants, indicating a significant shift in the restaurant industry due to economic pressures and changing consumer behavior [1][9]. Group 1: Company Developments - "Yanyangtian," a well-known restaurant brand in Hubei, has launched a fast-food canteen offering over 50 dishes, with prices starting as low as 1.5 yuan, contrasting sharply with its previous high-end image [1][2]. - The new canteen, named "Yanyangtian Neighborhood Canteen," is located next to its existing high-end restaurant and is designed to cater to local communities, including nearby schools and residential areas [2][6]. - The canteen's pricing strategy includes dishes that are significantly cheaper than those at its upscale counterparts, with some items priced 30-40% lower [4]. Group 2: Industry Trends - A trend is emerging where traditional restaurants are adopting lower-priced fast-food models, with several well-established brands, such as "Ice Fire Tower" and "Guangzhou Restaurant," launching similar initiatives [7][8]. - The restaurant industry is facing a crisis, with many long-standing establishments closing down due to rising operational costs, declining demand, and outdated business models [9][10]. - The marriage market, a significant source of revenue for traditional restaurants, is shrinking, as evidenced by a 20.5% decrease in marriage registrations in 2024 compared to 2023, leading to a decline in banquet business [10][12]. - The shift towards fast food by traditional restaurants is seen as a necessary adaptation to survive in a changing market, although the long-term viability of this strategy remains uncertain [12][13].