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美媒:好莱坞要拍“拉布布电影”
Huan Qiu Shi Bao· 2025-11-16 23:08
Group 1 - The Chinese trendy toy Labubu is set to be adapted into a film by Sony Pictures, which has acquired the adaptation rights and is currently in early development [1] - The project has not yet confirmed producers or directors, nor the format of the film (live-action or animation) [1] - Labubu, designed by artist Long Jiasheng, gained popularity after being produced and sold by Pop Mart in 2019, quickly becoming a global hit [1] Group 2 - The success of Labubu is attributed to its blind box sales model, which has attracted a large number of buyers and created a thriving secondary market, with limited editions selling for high prices [1] - The global influence of Labubu has been boosted by endorsements from celebrities such as BLACKPINK members, NBA star Brooks, and singer Rihanna [1] - The potential for Labubu to become a long-lasting brand like other iconic characters (e.g., Bobblehead, Hello Kitty) remains uncertain, with other characters in the series also available for development [1] Group 3 - The trend in Hollywood has shifted from movies inspiring toys to popular toys being adapted into films, as seen with successful adaptations like "The Lego Movie" and the recent "Barbie" film, which grossed over $1.4 billion globally and received eight Oscar nominations [2] - Sony Pictures has also announced a collaboration with Mattel to produce a movie based on the classic toy "View Master," which offers a 3D viewing experience [2]