Core Viewpoint - The demand for traditional Suzhou-style rice cakes is high as the Spring Festival approaches, with both locals and tourists showing strong interest in purchasing these festive treats [1][2][3] Group 1: Consumer Preferences - Local consumers favor traditional flavors such as pig oil rice cake and osmanthus sugar rice cake, while tourists are attracted to visually appealing options with auspicious names like brown sugar pine cake and auspicious square cake [2] - The store has seen a significant increase in sales, with daily sales reaching approximately 5 tons of rice cakes and over a hundred gift boxes sold daily [1][3] Group 2: Product Innovations - To address the short shelf life of traditional fresh rice cakes, the store has introduced vacuum-packed rice cake gift boxes, which can last up to ten days at room temperature and longer when frozen [2] - The introduction of these vacuum-packed options has been well-received, leading to repeat orders from customers who appreciate the taste and convenience [3] Group 3: Production Capacity - The store anticipates producing 50 tons of handmade rice cakes over the next two weeks to meet the increasing demand during the festive season [1][3]

Group 1 - The event "Winter Solstice as Important as New Year" was launched in Suzhou, celebrating the third anniversary of the inclusion of "Suzhou Winter Solstice Customs" as a provincial intangible cultural heritage [1] - The event aims to combine government and enterprise efforts, cultural tourism integration, and community participation to revitalize consumer activity in the ancient city while preserving cultural heritage [1] - A manual titled "Walking Through Time and Space" was released, featuring 73 hand-drawn elements, 2 maps, and 11 educational routes, promoting the transmission of Suzhou's winter solstice customs [1] Group 2 - The event showcased intangible cultural heritage through various crafts, including jade carving, Song brocade, and paper-cutting, with a focus on the theme of the upcoming Year of the Horse [2] - A donation ceremony was held to provide winter care packages to vulnerable groups, enhancing the warmth and community spirit of the event [2] - A new warm service station was established to offer basic public services to new employment groups and local residents, enhancing the city's service quality [2] Group 3 - A diverse market was launched at the event, featuring stalls with traditional Suzhou snacks, embroidery, and other cultural products, igniting consumer enthusiasm [3] - The "Winter Solstice Food Market" showcased various traditional foods and beverages, continuing until the following day [3] - The "New Year Warm Market" will gather traditional winter solstice delicacies and cultural products, running until December 28 [3]