（文章来源：每日经济新闻） 从《摘花椒》等传统羌族歌舞展演，到身着迷你羌服的机器人跳沙朗舞的"科技 + 民俗"创意碰撞；从高 山羊肉火锅、洋芋糍粑等特色美食的舌尖盛宴，到推杆、丢窝窝等羌族趣味运动的全民参与，再到夜幕 下篝火环绕、共跳莎朗舞的温情互动，每一个环节都展现着羌族文化的特色，为南宝山镇发展文旅产业 助力。 近日，成都邛崃市南宝山镇2025年羌历年活动落幕，这场集传统民俗传承、新潮体验互动、惠民成果展 示于一体的文化活动让八方游客沉浸式感受了羌族文化的独特魅力，更以"非遗+旅游"的融合打造更多 场景。 尤其值得关注的是，此次活动并非单一的民俗展演，而是南宝山镇文旅融合发展成果的集中呈现。活动 中，"云上咖啡"的山野惬意、高山山珍与土法熏制老腊肉的地道风味、羌绣DIY的匠心体验，背后是当 地对非遗资源与生态优势的深度挖掘——依托7项非遗资源打造"羌寨物语情景宴"核心IP，整合高山生 态推出蓝莓采摘、秘境徒步等多元项目，构建起"文化体验 + 生态观光 + 农旅休闲"的文旅供给体系。 数据显示，今年以来，南宝山镇已接待游客8万人次，实现旅游收入500余万元，让村民实实在在享受到 了文化传承与产业发展带来的乡 ...

Core Insights - The launch of the hot air balloon base in Guizhou's Majiang County marks a new chapter in the integration of blueberry tourism and low-altitude cultural travel, enhancing local tourism offerings [1][3][4] Group 1: New Tourism Initiatives - The hot air balloon base combines various functions such as sightseeing, entertainment, and advertising, positioning itself as a new favorite in domestic low-altitude tourism [3] - The base aims to promote green intelligent transportation services and ecological health tourism development in Majiang County [3][4] Group 2: Comprehensive Experience Offerings - The camp integrates flight experiences, educational programs, leisure tourism, and pilot training, serving as a platform for youth exploration and a new market for tourism in Qiandongnan Prefecture [4] - The blueberry ecological tourism area spans 2.83 square kilometers, offering activities like blueberry picking, kite flying, camping, and barbecuing, making it an ideal spot for short trips [4] Group 3: Economic Impact and Future Plans - The introduction of low-altitude sightseeing combined with educational and health-oriented products aims to extend the consumption chain and enhance service efficiency through online reservations and personalized services [4][5] - Future plans include expanding hot air balloon projects to other scenic areas, allowing visitors to discover the beauty of Qiandongnan from a new perspective [4][5] Group 4: Innovative Experiences - The hot air balloon camp has planned multiple flight routes and themed experiences that integrate local cultural festivals, aiming to create a combination of aerial sightseeing and in-depth ground tours [9] - The camp will also offer hot air balloon flight training courses, providing systematic learning and practical flying experience for participants [9][11]