Group 1 - The core viewpoint of the article highlights that Lexin has been recognized as a leading financial technology company contributing to consumer growth, receiving the "Outstanding Contribution to Consumer Promotion" award at the 2025 "Shenzhen Financial Card" awards [1][4] - In September, Shenzhen ranked ninth in the Global Financial Center Index, marking its first entry into the top ten, with its fintech capabilities ranked second globally, showcasing its historical best performance [3] - Lexin has developed a range of services including personal credit and inclusive finance, leveraging over a decade of fintech capabilities to expand into overseas markets [3] Group 2 - The company has focused on enhancing consumer experiences through innovative services such as "Zhenpin Hui" and "Factory Store," along with improvements in logistics and quality assurance [3] - During the recent "Double Eleven" shopping festival, Lexin's overall transaction volume increased by 38% year-on-year, with daily consumer goods transactions surging by 237% [3] - Lexin's continuous investment in technology and its leading technical strength have driven efficiency improvements and enhanced user experience and security [3]