Core Viewpoint - The launch of the fund custody service by Beike's "Beike" brand marks a significant milestone in the home decoration industry, aiming to enhance consumer protection and establish a new standard for safety in home renovation services [1][2]. Group 1: Fund Custody Service Overview - The fund custody service is designed to address two major pain points in the home decoration industry: loss of consumer control after payment and the risk of fund misappropriation [2]. - The service operates on a mechanism of "node acceptance, mutual confirmation, and bank disbursement," ensuring that renovation funds are deposited into a dedicated bank account and released only upon completion of agreed milestones [1][2]. - As of October 2025, the fund custody service has been launched in 43 cities, serving over 25,000 families, with a user adoption rate exceeding 92% and a completion release rate of 97% within seven days [2]. Group 2: Industry Impact and Expert Opinions - The fund custody service is seen as a proactive upgrade in service quality, contributing to the establishment of a trustworthy transaction mechanism in the home decoration industry and enhancing consumer rights protection [2]. - Experts emphasize the importance of collaborative efforts among various stakeholders to create a fair, transparent, and safe consumer environment in the home decoration sector [2].