Group 1 - Laopuhuang will officially open its third store in Shanghai at the Shanghai International Financial Center on June 28, following the opening at Hong Kong Plaza in May [1] - The brand plans to open additional stores in high-end shopping areas in Shanghai, including Xintiandi and Henglong Plaza, within the year [1] - Laopuhuang has completed signing agreements with all major commercial centers in China as of April this year [1] Group 2 - Founded in 2009, Laopuhuang is recognized as the first brand to promote the "ancient method gold" concept in China [2] - The brand has innovated techniques such as "solid gold inlaid diamonds" and "solid gold enamel," integrating intangible cultural heritage techniques into contemporary designs [2] - Laopuhuang's sales performance is projected to grow over 160% year-on-year in 2024, ranking first in terms of revenue per store and sales efficiency among all well-known jewelry brands in mainland China [2] Group 3 - Laopuhuang's rise challenges the dominance of European luxury brands in China's high-end consumer market, as noted by Morgan Stanley [2] - The brand's success is attributed to its adherence to Eastern aesthetics and ancient gold craftsmanship, allowing it to thrive amid overall pressure in the luxury goods sector [2] - Laopuhuang has become a significant force in the international luxury goods industry, showcasing the vitality of Chinese brands in the global market [2]