Core Insights - The article discusses the opening of "Louis", a new landmark inspired by a luxury brand, in the Nanjing West Road shopping district, and its impact on consumer behavior and local businesses [2][5][10]. Group 1: Consumer Scene Creation - "Louis" is not just a flagship store but a composite space that integrates exhibition, dining, and retail, creating a new consumer scene [5][9]. - The concept of "consumer scene" has been recognized in national planning documents, emphasizing the importance of modern and fashionable consumption environments to enhance urban living quality [3][4]. Group 2: Impact on Local Businesses - Following the opening of "Louis", foot traffic in the surrounding area surged, with peak visitor numbers reaching 170,000 on June 28, leading to a 20% to 30% increase in sales for nearby businesses [10][12]. - However, the initial surge in foot traffic was short-lived, with many businesses reporting a decline in customer numbers after the first week [12][13]. Group 3: Long-term Viability of Consumer Scenes - To sustain consumer interest, initiatives like the "Jing'an Shopping Tour" have been launched to connect "Louis" with surrounding commercial resources, aiming to convert transient visitors into repeat customers [13]. - Experts suggest that for "Louis" to remain relevant, it must establish emotional connections with the public beyond its luxury branding, similar to how the Eiffel Tower evolved into a beloved landmark [13][18].