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铜师傅文创再度递表港交所 自研IP矩阵撬动35%市场份额
Mei Ri Jing Ji Xin Wen· 2025-11-25 14:22
近日,"70后"绍兴商人俞光创立的杭州铜师傅文创(集团)股份有限公司(以下简称铜师傅文创)再度 向港交所主板递交上市申请。《每日经济新闻》记者注意到,这也是铜师傅文创2025年5月首次递表失 效后二度冲刺港交所。 《每日经济新闻》记者注意到,目前在铜师傅文创自营的电商平台上,价格最低的是一件售价35元的铜 制葫芦摆件,价格最高的则是一尊售价39999元的铜制佛像。 尽管已将材质版图拓展至金、银和塑胶,但在产品结构方面,铜师傅文创的核心业务仍高度聚焦于铜质 文创产品。报告期内,铜质文创产品贡献的收入占比一直在95%以上,最高达到96.6%。 根据弗若斯特沙利文报告,截至2024年底,铜师傅文创在中国铜质文创工艺产品市场按总收入计位列第 一,市场份额高达35%,是名副其实的"铜制文创一哥"。 为确保产品的独特性和文化内涵,铜师傅文创建立了自研IP(知识产权)和授权IP的矩阵。2022~2024 年,公司分别创建了数百个新的原创产品IP。其中,源自自研IP的收入占比超九成,彰显了铜师傅文创 强大的原创设计能力。2024年,该公司新推出528款基于自研IP的SKU。 公司于2013年成立,俞光借鉴小米模式,成功将铜制 ...
一尊铜像引出的“铜变金”大戏:小米系背书的“铜制文创一哥”铜师傅 二度冲刺港股能否如愿?
Mei Ri Jing Ji Xin Wen· 2025-11-19 10:41
"70后"绍兴商人俞光,与铜工艺品的缘分始于"请关公"一事。 彼时还在从事卫浴行业的俞光,打算为公司请一尊关公铜像,却被对方开出的120万元价格吓了一跳。不过,他也由此敏锐地察觉到其中潜藏的商机。 自2013年公司成立至今已有12年,俞光借鉴小米模式,成功将铜制产品这一冷门且带有"老气横秋"标签的生意,做到了年收入达5亿元的规模。 近日,俞光创立的杭州铜师傅文创(集团)股份有限公司(以下简称"铜师傅")再度向港交所主板递交上市申请。 《每日经济新闻》记者(以下简称"每经记者")注意到,这也是铜师傅今年5月首次递表失效后二度冲刺港股。 在小米系股东的加持下,这家"铜质潮玩"的代表性企业,从A股创业板铩羽而归后转战港股,能否在资本市场续写"铜变金"的传奇? 借一尊关公铜像洞察商机,以自研IP矩阵撬动35%市场份额 俞光毕业于绍兴市中等专业学校1987届工艺美术班,他曾核算过一尊关公铜像的成本。当时,1吨铜的价格大约为几万元,而一尊1米高的关公铜像,用铜量 还不到1吨。 于是,俞光萌生了创办一家铜工艺品公司、专门制作关公像的想法。2013年,铜师傅正式成立。 成立初期,铜师傅凭借"去库存式营销"意外出圈。2015年 ...
小米系铜师傅、万达系52TOYS接连港股IPO,中国潮玩文创产业加速驶入资本快车道
Hua Xia Shi Bao· 2025-05-30 10:38
Core Insights - The article highlights the rapid growth and increasing market interest in China's潮玩 (trendy toys) and文创 (cultural and creative) industries, with companies like 铜师傅 (Copper Master) and 52TOYS pursuing IPOs to capitalize on this trend [2][15]. Company Overview: 铜师傅 (Copper Master) - 铜师傅 submitted its IPO application to the Hong Kong Stock Exchange on May 9, 2023, aiming for a main board listing, with 招银国际 (Zhaoyin International) as the sole sponsor [4]. - The company, founded in 2013, specializes in copper-based cultural and creative products, with notable IP collaborations including《变形金刚》(Transformers) and《流浪地球》(The Wandering Earth) [6]. - Revenue figures for 铜师傅 from 2022 to 2024 were reported as 5.03 billion, 5.06 billion, and 5.71 billion RMB, with net profits of 56.94 million, 44.13 million, and 78.98 million RMB respectively, indicating a fluctuating net profit margin [6][9]. - The company heavily relies on copper products, which accounted for 96.6% of its revenue in 2024, despite attempts to diversify into other materials [7]. Company Overview: 52TOYS - 52TOYS, established in 2015, is a leading IP toy company in China, with a diverse portfolio of 35 proprietary IPs and 80 licensed IPs [10]. - The company reported revenues of 4.63 billion, 4.82 billion, and 6.30 billion RMB from 2022 to 2024, with a significant portion of revenue derived from licensed IPs, which accounted for 64.5% of total revenue by 2024 [10][11]. - Despite revenue growth, 52TOYS faced net losses of 1.71 million, 71.93 million, and 122 million RMB over the same period, highlighting challenges in profitability [10][11]. - The company is actively expanding internationally, with overseas revenue reaching 1.47 billion RMB in 2024, representing a compound annual growth rate of over 100% [12]. Market Trends - The潮玩 and文创 industries in China are experiencing a surge in consumer demand for personalized and culturally rich products, with the overall潮玩 market size estimated at approximately 345 billion RMB [15]. - The盲盒 (blind box) segment has shown explosive growth, with a compound annual growth rate of 122% from 2017 to 2021, reflecting the evolving consumer preferences [15]. - The article notes a shift in the industry towards more refined operations, with companies leveraging IPOs to expand their IP portfolios and enhance global reach [15][16].