据弗若斯特沙利文报告数据，截至 2024 年，铜师傅在中国铜质文创工艺产品市场按总收入计位列第一，市场份额达 35%。 若成功上市，铜师傅将成为 " 铜文创第一股 "。 纯铜文创产品年入 5 亿 上半年，年轻人买爆了泡泡玛特 LABUBU，其实，一直被忽视的中年男人们也有自己的 " 泡泡玛特 "。 近日，杭州铜师傅文创（集团）股份有限公司（以下简称：铜师傅）再度递表港交所冲击上市。铜师傅主营铜质文创产品，专注于将传统工艺与 现代设计和使用场景相结合。其主要消费人群为 30 岁至 55 岁的男性，因此也被业内称为 " 中年男人的泡泡玛特 "。 都说 " 男性消费力不如狗 "，但铜师傅为男性消费力正名。 创始人俞光曾透露：" 我们疯狂的铜粉，一年可以买我们的产品一百多万。" 招股书数据显示，2022 年至 2024 年，铜师傅的收入持续稳定增长，分别为 5.03 亿元、5.06 亿元及 5.71 亿元；净利润分别为 5693.8 万元、4413.1 万元和 7898.2 万元，同期毛利率分别为 32.2%、32.4% 及 35.4%。 2025 年上半年，铜师傅营收 2.92 亿元，较 2024 年同期同比减少 ...

据弗若斯特沙利文报告数据，截至2024年，铜师傅在中国铜质文创工艺产品市场按总收入计位列第一，市场份额达35%。 若成功上市，铜师傅将成为"铜文创第一股"。 纯铜文创产品年入5亿 都说"男性消费力不如狗"，但铜师傅为男性消费力正名。 创始人俞光曾透露："我们疯狂的铜粉，一年可以买我们的产品一百多万。" 上半年，年轻人买爆了泡泡玛特LABUBU，其实，一直被忽视的中年男人们也有自己的"泡泡玛特"。 近日，杭州铜师傅文创（集团）股份有限公司（以下简称：铜师傅）再度递表港交所冲击上市。铜师傅主营铜质文创产品，专注于将传统工艺与现代设计 和使用场景相结合。其主要消费人群为30岁至55岁的男性，因此也被业内称为"中年男人的泡泡玛特"。 招股书数据显示，2022年至2024年，铜师傅的收入持续稳定增长，分别为5.03亿元、5.06亿元及5.71亿元；净利润分别为5693.8万元、4413.1万元和7898.2 万元，同期毛利率分别为32.2%、32.4%及35.4%。 2025年上半年，铜师傅营收2.92亿元，较2024年同期同比减少11.2%，其表示，主要由于公司策略性地将更多研发资源分配至铜质摆件，继而推出的铜雕 画 ...

来源：《理财周刊》 今年以来，港股 IPO 市场持续复苏，吸引众多国内企业纷纷转战港交所冲击资本市场。 继2025年5月首次递表失效后，2025年11月25日，中国铜质文创龙头杭州铜师傅文创（集团）股份有限 公司（以下简称"杭州铜师傅"或"公司"）的二次向港交所主板递交招股书，招银国际担任独家保荐人。 2025年上半年利润骤降24% 盈利受铜价波动影响 近年来，公司也在不断打造塑胶潮玩、银质文创产品、黄金文创产品等多元产品线，但是招股书显示， 2022年至2024年，其铜质文创产品销售收入占总营收的比例分别高达 95.4%、96.3% 及 96.6%，以及截 至2025年6月30日前，铜质文创产品销售收入占比依然高达94.9%。近三年间，形成"一铜独大"的业务格 局，导致公司业务结构极度单一。 公司开拓的其他产品线如塑胶潮玩、金银文创产品等也都未有起色。截至2025年6月30日前，塑胶潮 玩、金银文创等非铜质产品对公司营收的贡献总计约5.1%，投入产出严重失衡，并且这种单一的产品 结构或致使公司抗风险能力较弱。 公司招股书上显示，杭州铜师傅是一家以铜艺术品制造为核心业务的企业，专注于将传统工艺与现代设 计相结 ...

Core Viewpoint - The company, Hangzhou Tongshifu Cultural Creative (Group) Co., Ltd., is seeking a second attempt to list on the Hong Kong Stock Exchange, having previously submitted an application in May 2025. It holds a leading position in the Chinese copper cultural creative product market with a market share of 35% as of December 31, 2024 [1][11]. Financial Performance - The company has shown stable growth, with projected revenues of 571 million RMB and a net profit of approximately 78.98 million RMB for 2024. The revenue figures from 2022 to 2024 are 503 million RMB, 506 million RMB, and 571 million RMB, respectively, indicating a steady upward trend [1][3]. - The net profit for 2024 is expected to increase by 79% compared to 2023, reflecting a significant improvement in profitability [3]. Product Structure - The company heavily relies on copper cultural creative products, which accounted for over 96% of total revenue from 2022 to 2024. The sales revenue from copper products was 480 million RMB in 2022, 488 million RMB in 2023, and 551 million RMB in 2024 [3][4]. - The company is also expanding its product range to include gold, silver, and plastic materials, aiming to meet contemporary consumer aesthetics and usage scenarios [2]. Market Position - The copper cultural creative product market in China has grown from 1.1 billion RMB in 2019 to an estimated 1.6 billion RMB in 2024, with projections to reach 2.3 billion RMB by 2029. The largest product category, copper ornaments, represents over 75% of the market [13]. - The company maintains a strong market position, with the top three players in the market collectively holding over 71.9% of the market share [11]. Sales Channels - The company generates over 70% of its revenue from online sales, primarily through major e-commerce platforms like Tmall, JD.com, and Douyin. Online direct sales accounted for 70.6% of total revenue in 2022, 69.9% in 2023, and 70.5% in 2024 [8][9]. - The reliance on online channels poses risks, including potential internal competition and pricing inconsistencies due to overlapping consumer bases across different platforms [10]. Challenges - The company faces challenges such as a single product dependency, slow revenue growth, and valuation volatility. The annual compound growth rate from 2022 to 2024 was only 6.54%, significantly lower than the industry average [5][6]. - The company is also vulnerable to fluctuations in copper prices, which have risen from 47,600 RMB per ton in 2019 to 75,000 RMB per ton in 2024, impacting profitability [7]. Strategic Recommendations - To address current challenges, the company is advised to adopt a "culture + technology" dual-drive strategy, focusing on content innovation, brand building, product diversification, and supply chain optimization [14].

Core Viewpoint - The company, Hangzhou Copper Master Cultural (Group) Co., Ltd., faces multiple challenges in its capital market journey, including price fluctuations of copper, limited customer base expansion, and slow market growth, despite being the market leader in China's copper cultural crafts [1][3][9]. Group 1: Market Position and Financial Performance - Copper Master holds the top market share in China's copper cultural crafts, with its copper products accounting for over 90% of total revenue from 2022 to the first half of 2023 [3][4]. - Revenue from copper cultural products for 2022 and the first half of 2023 was approximately 4.8 billion yuan, 4.88 billion yuan, 5.51 billion yuan, and 2.92 billion yuan, representing 95.4%, 96.3%, 96.6%, and 94.9% of total revenue respectively [3][4]. - The average selling price of copper cultural products has decreased from 363.7 yuan in 2022 to 290.4 yuan in the first half of 2023, attributed to a shift in consumer preference towards lower-priced products [5]. Group 2: Challenges and Risks - The company is highly sensitive to copper price fluctuations, with average copper prices rising from 47,600 yuan per ton in 2019 to 77,600 yuan per ton by June 30, 2023, which could impact procurement costs and overall revenue [4]. - The gross margin for copper cultural products has been relatively low, with figures of 32.5%, 31.9%, 35.2%, and 35.3% from 2022 to the first half of 2023, lagging behind other product categories [4]. - The company has struggled to develop blockbuster IPs, which are crucial for expanding its market reach and customer base [6][8]. Group 3: Product Development and IP Strategy - Copper Master has launched a significant number of new SKUs based on both self-developed and licensed IPs, with 407, 350, and 528 new self-developed SKUs introduced from 2022 to 2024 [6]. - The company’s self-developed IPs have generated approximately 1.3 billion yuan and 1.08 billion yuan in revenue, but overall IP revenue has only accounted for about 20% of total revenue in recent years [6][8]. - The company is expanding its product categories to include plastic toys and silver cultural products, but revenue from these categories remains low, indicating a need for further market penetration [7][8]. Group 4: Industry Outlook and Competitive Landscape - The market for metal cultural crafts is projected to grow from 23.1 billion yuan in 2019 to 29.3 billion yuan by 2029, while the plastic resin category is expected to grow significantly more, indicating limited growth potential for copper products [9]. - The company’s transition from the Shenzhen Stock Exchange to the Hong Kong Stock Exchange aims to leverage more flexible listing conditions and enhance its international presence [9][11]. - Competitors like Zhu Bingren Copper Art Co., Ltd. are also pursuing listings, highlighting the competitive nature of the industry [10].

Core Viewpoint - Hangzhou Tongshifu Cultural and Creative Co., Ltd. (hereinafter referred to as Tongshifu) has re-submitted its listing application to the Hong Kong Stock Exchange after its initial submission expired in May 2025, aiming to capitalize on its unique position in the copper cultural product market [1] Group 1: Company Overview - Founded in 2013 by entrepreneur Yu Guang, Tongshifu has successfully transformed the niche market of copper products into a business with annual revenue reaching 500 million yuan [1] - The company has a strong focus on copper cultural products, with revenue from these products consistently accounting for over 95% of total income during the reporting period [1][2] Group 2: Market Position - According to a report by Frost & Sullivan, Tongshifu ranks first in the Chinese copper cultural craft product market with a market share of 35% as of the end of 2024 [2] - The company has established a matrix of self-developed and licensed intellectual properties (IPs), with over 90% of its revenue coming from self-developed IPs, showcasing its strong original design capabilities [2] Group 3: Business Model - Tongshifu's growth trajectory is heavily influenced by the Xiaomi model, with Yu Guang being a self-proclaimed "hardcore Mi Fan" who has integrated Xiaomi's value proposition into the company's core [3] - The company has adopted marketing strategies similar to Xiaomi, such as the "Copper Fan Festival," to enhance customer engagement and brand loyalty [3] Group 4: Financial Performance - Tongshifu has achieved continuous profitability, with revenue increasing from 503 million yuan to 571 million yuan during the reporting period; however, net profit has shown volatility, with figures of 56.94 million yuan, 44.13 million yuan, and 78.98 million yuan [4] - In 2023, the company experienced a double-digit year-on-year decline in net profit, and in the first half of 2025, net profit fell by 23.9% to 30.24 million yuan [5]

Core Insights - The rise of "Guochao" (national trend) reflects a growing interest among young consumers in traditional Chinese culture, leading to a significant impact on the consumer market [1] - Tong Shifu, a leading cultural and creative brand, is seeking to go public in Hong Kong, highlighting its role in the Guochao movement and its challenges in a competitive market [1][5] Company Overview - Tong Shifu was founded in 2013 and focuses on copper-based cultural and creative products, with copper products accounting for over 95% of its revenue from 2022 to 2024 [1][5] - The company has achieved significant market presence, ranking first in the Chinese copper cultural product market with a market share of 35% as of 2024 [2] Financial Performance - Revenue figures for Tong Shifu from 2022 to 2024 were 503 million, 506 million, and 571 million CNY, respectively, with net profits of 56.9 million, 44.1 million, and 78.0 million CNY [5] - Despite a revenue increase of 8.8% in the first half of 2025, net profit declined by 24%, indicating challenges in maintaining profitability amid rising costs [5][6] Market Dynamics - The copper cultural product market is relatively small, with a projected size of only 1.6 billion CNY in 2024, which poses limitations on growth potential [7][10] - The company faces challenges in expanding its customer base beyond its current niche market and must navigate risks associated with product diversification and reliance on external IP [10][11] Strategic Direction - Tong Shifu aims to enhance its brand value and cultural significance while diversifying its product offerings to reach a broader audience [11][12] - The company is leveraging modern design and online marketing to position itself as a symbol of cultural confidence and quality living [11][12]

Core Viewpoint - Hangzhou Tongshifu Cultural (Group) Co., Ltd. has refiled for an IPO on the Hong Kong Stock Exchange after its previous application lapsed, aiming to become the first listed company in the copper cultural and creative sector in China [1][7]. Company Overview - Founded in March 2013 by Yu Guang and Yu Qing, Tongshifu specializes in copper cultural and creative products, having transitioned to a joint-stock company in November 2014 [3][4]. - The company ranks first in the Chinese copper cultural and creative product market with a market share of 35.0% as of December 31, 2024 [1][9]. Product Categories - Tongshifu's products are categorized into four main types: copper cultural products, plastic trendy toys, silver cultural products, and gold cultural products [4]. - The company has launched numerous new products based on self-developed and licensed IPs, with significant releases in recent years [4][11]. Financial Performance - Revenue figures for Tongshifu are as follows: 503 million RMB in 2022, 506 million RMB in 2023, 571 million RMB in 2024, and 308 million RMB in the first half of 2024 [4][5]. - Gross profit margins have shown slight improvement, with rates of 32.2% in 2022, 32.4% in 2023, and 35.4% in 2024 [4][5]. - Online sales have consistently contributed over 75% of total revenue, although the average transaction value has declined from 958 RMB in 2022 to 556 RMB in the first half of 2024 [6][11]. Market Context - The copper cultural product market is projected to grow from 1.576 billion RMB in 2024 to 2.282 billion RMB by 2029, with a compound annual growth rate of 7.7% [9]. - Despite being a niche segment within the broader trendy toy market, the company faces competition from other players focusing on different product categories [9][11]. Shareholding Structure - As of the latest filing, founder Yu Guang holds 26.27% of the shares, making him the largest single shareholder, followed by Shunwei Capital and Xiaomi Holdings with 13.39% and 9.56% respectively [7][8]. Future Plans - The funds raised from the IPO are intended for product development, capacity enhancement, sales channel improvement, and digital infrastructure upgrades [7][12]. - To overcome growth limitations, the company is encouraged to diversify its product offerings and strengthen brand collaborations [11][12].

Core Viewpoint - The company, Hangzhou Copper Master Cultural Creative (Group) Co., Ltd., has submitted a listing application to the Hong Kong Stock Exchange, with CMB International as the sole sponsor, indicating its intent to expand its market presence and capitalize on its leading position in the copper cultural creative product sector [1] Group 1: Company Overview - Copper Master has focused on integrating traditional craftsmanship with modern design and usage scenarios to develop copper cultural creative products since its establishment [1] - The company ranks first in the Chinese copper cultural creative product market by total revenue, holding a market share of 35.0% as of the end of 2024, demonstrating its strong position in the metal cultural creative product market [1] - The brand has evolved over ten years from a traditional copper workshop to a leading cultural creative brand in China, emphasizing original design and research and development [1] Group 2: Product and Revenue Insights - The company has extended its material offerings to include gold, silver, and plastic, aiming to attract a broader audience and expand creative possibilities [1] - Revenue from copper cultural creative products for the years ending December 31 for 2022, 2023, and 2024, as well as for the six months ending June 30, 2024, are reported as RMB 479.6 million, RMB 488.0 million, RMB 551.3 million, RMB 273.9 million, and RMB 292.5 million, respectively [2] - The revenue from copper cultural creative products accounted for 95.4%, 96.3%, 96.6%, 96.6%, and 94.9% of total revenue for the respective periods [2]

香港聯合交易所有限公司與證券及期貨事務監察委員會對本申請版本的內容概不負責，對其準確性或完整 性亦不發表任何意見，並明確表示概不就因本申請版本全部或任何部分內容而產生或因依賴該等內容而引 致的任何損失承擔任何責任。 HANGZHOU TONGSHIFU CULTURAL AND CREATIVE (GROUP) CO., LTD. 杭州銅師傅文創（集團）股份有限公司 （「本公司」） （於中華人民共和國註冊成立的股份有限公司） 的申請版本 警告 本申請版本乃根據香港聯合交易所有限公司（「聯交所」）及證券及期貨事務監察委員會（「證監 會」）的要求而刊發，僅用作提供資訊予香港公眾人士。 本申請版本為草擬本，其內所載資料並不完整，亦可能會作出重大變動。 閣下閱覽本文件， 即代表 閣下知悉、接納並向本公司、其獨家保薦人、獨家整體協調人、顧問或包銷團成員表 示同意： 倘在適當時候向香港公眾人士發出要約或邀請，有意投資者務請僅依據於香港公司註冊處處長 登記的本公司招股章程作出投資決定，招股章程的文本將於發售期內向公眾人士刊發。 (a) 本文件僅為向香港公眾提供有關本公司的資料，概無任何其他目的。投資者不應根據本 文件中的資 ...