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商务发布|外贸优品汇“首店”落户环联夜市
Qi Lu Wan Bao· 2025-10-09 08:50
Core Insights - The newly launched Foreign Trade Quality Goods Exchange in Jinan has successfully initiated trial operations during the National Day holiday, attracting significant consumer interest and enhancing the night economy [1][4]. Group 1: Market Demand and Consumer Engagement - The Foreign Trade Quality Goods Exchange focuses on meeting the domestic market needs of foreign trade enterprises, featuring high-quality products from well-known brands such as Kadele, Luban, and Yinfeng, across various categories including home goods and cultural products [4]. - The trial operation attracted over 10,000 visitors on its first day, with several featured products selling over 1,000 units, indicating strong consumer demand [5]. - The introduction of the "Youth Music Concert" at 7 PM each night has become a focal point for attracting visitors, blending entertainment with shopping to enhance foot traffic [5]. Group 2: Economic Impact and Strategic Initiatives - The average daily foot traffic at the Huanlian Night Market is expected to exceed 100,000 during the first three days of the National Day holiday, with the Foreign Trade Quality Goods Exchange projected to contribute nearly 20% to this consumption increase [5]. - The Huanlian Night Market's management views the introduction of the Foreign Trade Quality Goods Exchange as an upgrade to the "shopping + leisure" model, aimed at boosting night economy vitality and expanding consumer spending [5]. - The Shandong Provincial Department of Commerce has been actively supporting foreign trade enterprises in developing domestic sales channels, contributing to both stabilizing foreign trade and expanding consumption [7].