Core Insights - The collaboration between Shantou and Humen aims to enhance the textile and apparel supply chain by connecting fabric sources with clothing production, focusing on mutual industry needs [1][2] - A strategic cooperation agreement was signed between Shantou International Textile City and Humen Fumin Group, involving six leading Shantou companies and several well-known Humen brands [1][2] - The partnership will implement a mechanism for quarterly meetings, annual procurement plans, and dynamic demand responses, emphasizing rapid sampling and synchronized development of numerous SKUs [1][2] Industry Overview - Shantou is a key textile production area in China, with an industrial output value exceeding 111.8 billion yuan in 2023, producing 60% of the country's bras and underwear, and holding an 80% market share in nylon fabric [2] - The collaboration addresses Humen's structural challenge of relying on external high-end fabric purchases, aiming to enhance cost efficiency and market competitiveness through direct sourcing [2] - Some Humen companies have reported a 15% reduction in production costs and a 20% decrease in new product launch cycles due to preliminary trials of this collaboration [2] Future Prospects - The partnership plans to establish a cross-border live streaming base, exploring a new "front store, back factory" model, leveraging Shantou's raw material procurement advantages and Humen's e-commerce network [2] - The collaboration is expected to optimize resource allocation and deepen integration between the two regions, contributing to the high-quality development of Guangdong's apparel industry [3]