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大麦娱乐接棒、万达入局潮玩,电影大厂走向“多线叙事”
3 6 Ke· 2025-05-22 02:11
Group 1 - The core point of the news is that Alibaba's entertainment division has rebranded itself as Whale Entertainment Group, which aims to enhance brand recognition and reshape its brand strategy, particularly in the offline entertainment market [1][4] - Following the announcement, Alibaba Pictures' stock price surged by 22.95% by the end of the trading day [3] - For the fiscal year 2025, Alibaba Pictures reported a revenue of RMB 6.702 billion, a year-on-year increase of 33%, with adjusted EBITA showing a profit of RMB 809 million, up 61% [3][5] Group 2 - The revenue from the newly acquired Damai segment reached RMB 2.057 billion, contributing significantly to Alibaba Pictures' profitability with a segment performance of RMB 1.230 billion, accounting for 72% of the total operating profit [3][5] - The traditional film technology and investment production segment saw a revenue of RMB 2.712 billion, but its segment performance dropped significantly to RMB 73 million, indicating challenges in the core business [6][13] - The IP derivative business also showed strong growth, with revenue reaching RMB 1.433 billion, a 73.1% increase year-on-year, making it the second most profitable segment after Damai [6][8] Group 3 - The diversification of business operations has allowed Alibaba Pictures to maintain growth despite a downturn in the film market, with the company focusing on multiple revenue streams [7][14] - The traditional film business model has been recognized as unstable, prompting companies to explore new revenue opportunities in IP derivatives and related consumer markets [13][15] - Competitors like Wanda Film and Light Media are also pivoting towards IP derivatives to enhance revenue resilience amid market challenges [15][17]