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长城证券荣获2025金融界“金智奖”新媒体生态融合奖
Xin Lang Cai Jing· 2026-01-05 10:32
MACD金叉信号形成,这些股涨势不错! MACD金叉信号形成,这些股涨势不错! 近日,由金融界主办的第十四届"金智奖"评选结果揭晓,长城证券荣获2025金融界"金智奖"新媒体生态融合奖。 近日,由金融界主办的第十四届"金智奖"评选结果揭晓,长城证券荣获2025金融界"金智奖"新媒体生态融合奖。 "金智奖"旨在树立高质量发展标杆,引导上市公司聚焦主业、持续创新、践行社会责任,推动资本向优质企业集聚。本届评选中,金融界上市公司研究院 紧密契合"十五五"规划建议中"提升上市公司质量"的要求,最终覆盖A股、港股及中概股超8000家企业,评选出近200家获奖企业。 2026年,"十五五"序幕即将正式拉开,伴随互联网、AI与大数据的迅速发展,新媒体运营在金融行业中催生了新一轮的运营模式变革。 长城证券新媒体业务较早开启布局,2023年完成了公司新媒体账号矩阵的初步搭建;2024年公司新媒体账号矩阵初具形态,新媒体运营初具规模。2025 年"十四五"收官之际,公司新媒体业务也迎来了由前期基础建设向后续精细化运营转型的关键年。长城证券在新媒体账号矩阵、运营模式、直播系统建设 等基础设施建设基本完成的基础上,持续产出"效率+深 ...
长城证券:奋笔力书“五篇大文章”,赋能发展显金融担当
Zheng Quan Shi Bao Wang· 2025-06-24 07:25
Core Viewpoint - The company actively engages in financial services to support the real economy and high-quality development, focusing on five strategic areas: technology finance, green finance, inclusive finance, pension finance, and digital finance, contributing to national strategies and market demands [1] Group 1: Technology Finance - The company emphasizes the strategic importance of technological self-reliance and allocates resources to cutting-edge innovation areas, creating a comprehensive service platform that connects financial support with industrial needs [2] - As the lead underwriter, the company successfully issued 1.5 billion yuan in "digital economy" technology innovation bonds in July 2024, enhancing financial support for technological self-reliance [2] - The issuance of the first technology innovation bonds by a securities company on May 9, 2025, represents a key initiative to implement the national innovation-driven development strategy [2] Group 2: Green Finance - The company integrates green development concepts into its operations, actively responding to the national "dual carbon" goals [3] - It has issued four green bonds totaling 5.21 billion yuan and one sustainable-linked bond of 700 million yuan as the lead underwriter by the end of 2024, highlighting its role in green financing [3] - The launch of the "Longcheng Securities Electric Power Energy Credit Bond Basket" in October 2024 marks a significant innovation in green financial products [4] Group 3: Inclusive Finance - The company aims to lower the barriers to quality financial services, benefiting a broader range of market participants [5] - It is developing a wealth management platform to provide personalized and precise services, enhancing the accessibility of financial products [5] - The company supports rural revitalization by conducting financial literacy training in various counties, improving local financial knowledge and risk awareness [6] Group 4: Pension Finance - The company is actively developing pension finance services in response to the aging population [7] - It has launched an elder-friendly version of its app, enhancing usability for older investors [7] - Regular community-based educational activities are conducted to promote pension investment knowledge among elderly investors [7] Group 5: Digital Finance - The company is driving digital transformation in the securities industry through financial technology, enhancing service quality and risk management capabilities [8] - It has developed a strategic plan for financial technology, focusing on collaboration between technology and business [8] - The company has implemented various digital platforms to improve user experience and operational efficiency, including the "Zhiyuan AI Center" and "Strategic Management Digital Platform" [9]