Group 1 - The core event is the launch of a rural e-commerce training program aimed at empowering local farmers and youth with digital skills for promoting local agricultural products online [1][5] - The training program includes a four-day curriculum covering live streaming, short video editing, and practical sessions to address the challenges faced by farmers in digital marketing [5][6] - The initiative is part of a broader strategy to enhance rural digital economy and promote high-quality development of rural e-commerce, aligning with national goals for digital rural construction by 2025 [5][6] Group 2 - The program emphasizes a dual approach of "platform building + ecosystem cultivation" to reshape the rural digital economy and enhance farmers' digital capabilities [6] - Training sessions involve hands-on practice, including live demonstrations in the fields, to help participants apply their new skills in real-world scenarios [6][11] - The initiative aims to transform the perception of digital skills among farmers, showcasing that data analysis and online marketing can be accessible and beneficial for promoting local products [11]