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社交媒体的黄金时代,结束了
首席商业评论· 2025-10-09 04:30
Core Viewpoint - The article discusses the decline of traditional social media platforms due to the overwhelming influence of AI and algorithms, leading users to seek smaller, more intimate digital spaces for genuine connections [6][21]. Group 1: Impact of AI on Social Media - The "attention economy" has been disrupted by AI, which now drives 80% of content recommendation algorithms and generates 71% of images by 2025 [8][11]. - Users experience "attention fatigue" as they are bombarded with AI-generated content, leading to a decline in engagement and trust in social media platforms [15][18]. - A significant 60% of young people feel that social media increases anxiety rather than happiness, highlighting the negative impact of AI content on user experience [15]. Group 2: Shift to Smaller Communities - Users are moving away from large platforms to smaller, more controlled environments like Reddit and Discord, which emphasize community and personal connection [21][25]. - Reddit's stock has surged fivefold since its IPO, reflecting the growing value of community-driven platforms that prioritize user engagement over algorithmic content [22][25]. - Discord has seen rapid growth, with user numbers expected to exceed 500 million by 2025, as it offers a space free from algorithmic interference [25][29]. Group 3: Emergence of the "Intimacy Economy" - The trend towards smaller communities is described as the "intimacy economy," where users seek emotional connection and understanding rather than broad engagement [26]. - Platforms like Substack allow creators to communicate directly with subscribers, bypassing algorithms and fostering deeper relationships [26]. - The future of social media may involve slower, more thoughtful interactions, with users having greater control over their content consumption [29].
社交媒体的黄金时代,结束了
虎嗅APP· 2025-10-06 13:22
Core Insights - The article discusses the decline of traditional social media platforms due to the overwhelming influence of AI and algorithms, leading users to seek smaller, more intimate digital spaces [6][20][21] Group 1: The Decline of Traditional Social Media - Social media has become exhausting and hollow for many users, with a shift towards AI-generated content contributing to this fatigue [5][6] - The "attention economy" has been disrupted by AI, which now drives 80% of content recommendation algorithms and produces 71% of images by 2025 [8][12] - A significant portion of users, over 60%, report that social media increases their anxiety rather than happiness [13][19] Group 2: The Rise of Smaller Communities - Platforms like Reddit and Discord are thriving as they offer smaller, interest-based communities that are less reliant on algorithms and AI-generated content [24][25] - Reddit's stock has surged fivefold in a year and a half, reflecting its successful community model that emphasizes user engagement and moderation [24][26] - The trend towards "intimacy economy" is emerging, where users prefer smaller groups that provide emotional value and genuine connections [27][28] Group 3: Future Trends in Social Media - The future of social media may involve slower, more thoughtful interactions, with platforms allowing users to control their information flow and reduce impulsive posting [33][34] - There is a growing preference for private servers and encrypted groups, which offer a more controlled and intimate environment for users [32][34] - The shift indicates that future social interactions may be quieter and more personal, focusing on meaningful connections rather than broad engagement [35]