Group 1 - The core viewpoint of the news is that the micro-short drama "In Front of the Bell and Drum Tower" showcases cultural exchange and storytelling rooted in Beijing's rich cultural heritage, set to launch on October 9 across various platforms [1][2] - The drama features a typical Beijing family, highlighting the generational conflict between a young man pursuing cultural dreams and his father who is dedicated to traditional Peking duck skills, with the addition of a Russian exchange student bringing new cultural dynamics [1][2] - The series has been recognized as a key project under the "Beijing Audio-Visual" initiative for 2025 and is included in the national broadcasting authority's recommended programs [1] Group 2 - "In Front of the Bell and Drum Tower" serves as an innovative practice for cultural, commercial, and tourism integration in Dongcheng District, featuring iconic cultural landmarks and local businesses [2] - The series will be accompanied by a themed consumer experience campaign, collaborating with 13 merchants to offer products inspired by the show, enhancing the connection between online viewership and offline experiences [2] - The drama will be available on multiple platforms, including domestic and international streaming services, with an English version set to reach overseas audiences [2] Group 3 - The Dongcheng District's publicity department emphasizes that micro-short dramas can act as strategic accelerators for urban image promotion and cultural tourism integration, with plans to enhance storytelling through urban landmarks [3] - The district aims to create a closed-loop system for immediate conversion of online traffic to offline consumption through precise mapping and thematic routes [3] - The district will leverage the "Beijing Audio-Visual" policy platform to maximize the reach and impact of quality content, transforming successful works into cultural phenomena [3]