Group 1 - The transformation of traditional spaces in Chengdu, such as the Daqi Teahouse, showcases the integration of old and new cultural elements, creating a unique consumer experience that combines tea culture, intangible heritage displays, and artistic exchanges [1] - The Daqi Teahouse has become a popular destination for both locals and tourists, featuring regular performances and workshops to attract younger audiences, reflecting a broader trend of cultural tourism integration in Chengdu [1] - The renovation of the Chengdu People's Hotel boiler room into a multifunctional theater space exemplifies the city's efforts to innovate in cultural tourism, creating diverse consumption scenarios [2] Group 2 - The recent Non-Heritage Lantern Festival in Chengdu attracted significant attention, utilizing modern lighting technology to revive historical symbols from ancient Shu civilization, enhancing the cultural experience for visitors [5] - The city has seen a surge in cultural tourism, with ticket sales and related consumer spending reaching 1.832 billion yuan during the "Digital Cultural Creation Golden Week," indicating a shift in tourist behavior towards more immersive experiences [6] - From January to November 2025, Chengdu's cultural tourism industry experienced substantial growth, with 3.02 billion visitors, a 5.3% increase year-on-year, and the addition of 105 new enterprises, reflecting a thriving sector [6][7]

Core Viewpoint - The Chengdu International Intangible Cultural Heritage Expo Park is enhancing visitor experiences through new attractions, including a winter wonderland and a traditional New Year goods market, showcasing local and international products [1][5]. Group 1: Winter Wonderland - The winter wonderland spans 6,000 square meters, featuring 35 wooden cabins and artificial snow created nightly by snow machines, attracting families eager for a snowy experience [4]. - Future upgrades will include expanding snow play areas and introducing new attractions like a snow train and forest scenes to enrich visitor experiences [4]. Group 2: New Year Goods Market - The New Year goods market, themed "Taste of Old Chengdu: Intangible Heritage for the New Year," runs from January 18 to January 27, featuring nearly 40 exhibitors and around 1,000 unique products [5]. - The market highlights local specialties such as baked sesame cakes and traditional cured meats, alongside international items like Vietnamese coffee, emphasizing the cultural significance of intangible heritage [5]. Group 3: Cultural Events - The park features a lantern festival with four themed exhibition areas and over 30 types of light displays, creating a vibrant atmosphere with performances that celebrate traditional Chinese culture [4].