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vivo携手顺丰升级“顺回收” 以旧换新+保值换新升级消费体验
Sou Hu Cai Jing· 2025-11-20 06:11
Core Insights - Vivo has launched an innovative one-stop service for users to exchange old devices for new ones, addressing key pain points in the device upgrade process [1][3][9] Group 1: User Experience Enhancement - The collaboration between Vivo and SF Express aims to create a seamless experience for users, focusing on convenience, transparency, and security in the device exchange process [1][3] - The "Shunhuishou" service has been upgraded to integrate Vivo's "Value Exchange" plan, effectively addressing issues such as opaque pricing and long reimbursement cycles [3][5] Group 2: Service Efficiency - The new service allows for a rapid exchange process, with the potential for users to receive their new devices within one hour, significantly reducing the traditional 3-5 day wait time [7] - Users can initiate the exchange through the Vivo app, which has over 200 million active users, facilitating a direct connection between the brand and consumers [5][9] Group 3: Financial Accessibility - The "Value Exchange" plan allows users to pay an additional fee of 299 yuan when purchasing a new device, enabling them to receive a discount of 70%-80% on the new device price if their old device meets the condition of being at least 90% new [7] - The service also includes measures to protect user privacy during the exchange process, ensuring that old devices are securely wiped before being resold or recycled [7][9]