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富士免费开放LUT方案,“富士味”烂大街后,手机影像何去何从?
3 6 Ke· 2025-12-04 10:26
(图片来源:雷科技制图) 简单来说,富士将自己最大的卖点——色彩,无偿贡献给了所有用户,站在传统相机的视角,这波操作不难理解:过去只有买富士机身 才能体验到的那套色彩,现在只要你愿意折腾,用别家支持LUT的相机、甚至用视频软件,也能在后期把画面往「富士味」上拉。这相 当于主动将自己的色彩话语权,从单一硬件扩展到更广阔的影像生态中。 但对手机行业来说,这个影响可大可小。毕竟这几年,很多手机在影像宣传上都玩过类似套路:什么「胶片模式」、「日系滤镜」、 「富士风格」,再把 UI 界面做得复古一点,很容易就堆砌出「情绪」「质感」这类所谓的体验感。 而如今富士亲自下场,把正宗 LUT 直接免费放出。有人会问:那手机上那些「仿富士滤镜」还站得住吗?而失去「模仿标杆」的手机 影像,又该走向何方? 「仿富士」不重要了,手机回归影像基本功 可能很多读者都不知道,其实当前主流旗舰手机早已具备专业影像创作的基础能力,iPhone、小米、OPPO、vivo 等影像旗舰早已支持 10-bit Log视频拍摄,部分机型甚至开放了LUT导入接口,这意味着从技术层面来说,手机也可以拿到更接近「原味富士」的画面。但实 际情况是,不管手机滤镜名 ...
加强品牌建设 推动高质量发展
Ren Min Ri Bao· 2025-11-26 22:06
Group 1: Haier's Innovation and Market Strategy - Haier launched a washing machine with three tubs, achieving over 100,000 sales in just 48 minutes, and has since delivered over 200,000 units, emphasizing user co-creation in product development [1] - The company introduced a four-tub washing machine based on user feedback, showcasing its commitment to diverse laundry scenarios [1] - Haier's CEO opened a personal social media account to enhance communication with users, aiming to integrate user needs into the company's management and innovation processes [1][2] Group 2: Vivo's Technological Advancements - Vivo has invested heavily in R&D, focusing on chip technology, imaging, and battery performance, collaborating with partners like Zeiss to enhance user experience in photography [3] - The company has developed its own 6nm imaging chips, significantly improving image quality and processing speed [3] - Vivo's technology has led to a surge in mobile phone rentals for events, demonstrating its impact on the market [3][4] Group 3: China Export Credit Insurance Corporation's Green Initiatives - The corporation is implementing a Green Finance Development Strategy for 2024, with six action plans to support green trade and the Belt and Road Initiative [5] - It has provided risk guarantees for over 30 export enterprises in the agricultural sector, aiding their transition to greener practices [5][6] - The corporation has issued credit insurance for renewable energy projects, including a 63 MW wind power project in Argentina, expected to generate approximately 200 million kWh of clean electricity annually [5][6] Group 4: Micro Bank's Digital Financial Services - Micro Bank has served over 430 million individual customers and more than 600,000 small and micro enterprises, addressing their financing challenges with innovative products [7][8] - The bank's "Micro Business Loan" product integrates digital and intelligent services throughout the loan process, with over 70% of its small business clients having annual revenues below 10 million [7] - Micro Bank is transitioning to an "AI-native bank," leveraging AI technology to enhance its digital financial services [7][8] Group 5: Hisense's Product Development and Market Position - Hisense has launched RGB three-dimensional control color LCD technology, enhancing its position in the display industry [9] - The company has maintained the highest global market share for 100-inch televisions for three consecutive years, indicating strong demand for its high-end products [9][10] - Hisense is adapting to consumer trends by developing products like foldable laser TVs and various home appliances tailored to younger consumers' needs [9][10] Group 6: Three Trees' Integrated Service Model - Three Trees is shifting from single product sales to an integrated model of "product + service + construction," enhancing its competitive edge in the paint market [12] - The company has upgraded its "Immediate Living" model, focusing on product quality and digital tools for better service management [12] - Three Trees aims to open 50,000 to 100,000 community stores nationwide, promoting a "light, short, and fast" approach to home decoration [12] Group 7: Sais Group's Commitment to Innovation - Sais Group emphasizes technological self-reliance and innovation in the electric vehicle sector, collaborating with Huawei to launch multiple new energy models [13] - The company has achieved significant sales milestones, with over 800,000 units of its AITO series delivered, challenging foreign brands in the luxury car market [13] - Sais Group plans to continue its innovation strategy to strengthen its market position and contribute to China's automotive industry transformation [13] Group 8: Master Kong's Sustainable Development Practices - Master Kong has evolved from a noodle manufacturer to a diversified brand, reaching over 800 million consumers annually [14] - The company integrates innovation in product development and supply chain management, promoting sustainable agricultural practices [14][15] - Master Kong is committed to ESG principles, utilizing recycled materials in its products and participating in initiatives to promote resource recycling [15] Group 9: Citic Baixin Bank's Digital Transformation - Citic Baixin Bank focuses on digital transformation to enhance financial services for small and micro enterprises, achieving a 39.58% increase in its micro-loan balance [16][17] - The bank employs a cloud-native architecture to streamline loan processes, enabling instant approvals and customized solutions [16] - Citic Baixin Bank aims to deepen its integration of technology and finance, supporting national strategies for high-quality development [17]
vivo携手顺丰升级“顺回收” 以旧换新+保值换新升级消费体验
Sou Hu Cai Jing· 2025-11-20 06:11
Core Insights - Vivo has launched an innovative one-stop service for users to exchange old devices for new ones, addressing key pain points in the device upgrade process [1][3][9] Group 1: User Experience Enhancement - The collaboration between Vivo and SF Express aims to create a seamless experience for users, focusing on convenience, transparency, and security in the device exchange process [1][3] - The "Shunhuishou" service has been upgraded to integrate Vivo's "Value Exchange" plan, effectively addressing issues such as opaque pricing and long reimbursement cycles [3][5] Group 2: Service Efficiency - The new service allows for a rapid exchange process, with the potential for users to receive their new devices within one hour, significantly reducing the traditional 3-5 day wait time [7] - Users can initiate the exchange through the Vivo app, which has over 200 million active users, facilitating a direct connection between the brand and consumers [5][9] Group 3: Financial Accessibility - The "Value Exchange" plan allows users to pay an additional fee of 299 yuan when purchasing a new device, enabling them to receive a discount of 70%-80% on the new device price if their old device meets the condition of being at least 90% new [7] - The service also includes measures to protect user privacy during the exchange process, ensuring that old devices are securely wiped before being resold or recycled [7][9]
【数字营销】怀旧消费,为何能够爆火?
Sou Hu Cai Jing· 2025-11-12 06:08
Core Insights - Nostalgia consumption is experiencing a resurgence, with various nostalgic elements becoming popular among consumers, indicating a strong return of the nostalgia economy [1][2] Group 1: Nostalgia Marketing - Brands are increasingly leveraging nostalgic elements in their marketing strategies to resonate with younger consumers [2][3] - The core of nostalgia marketing is to trigger emotional resonance through collective memory, transforming product information into engaging narratives that evoke nostalgia [4][12] - Successful examples include brands like Dong'e Ejiao, which integrates familiar scenes from popular culture into their advertising to create emotional connections [5][6][8] Group 2: Case Studies - Dong'e Ejiao collaborated with the 20th anniversary of "Wulin Waizhuan," using storytelling to embed brand information within nostalgic narratives, enhancing emotional engagement [6][8] - Vivo's "Reply 1995" focuses on realistic portrayals of family life across generations, effectively capturing collective memories and emotions tied to technological advancements [9][11] - Other brands, such as Wallace, utilize familiar flavors to evoke childhood memories, successfully engaging consumers and enhancing brand value [11][13] Group 3: Consumer Behavior - Nostalgia marketing serves as a psychological compensation mechanism for consumers facing stress and competition, providing emotional refuge [12][14] - For millennials, nostalgic elements represent fashion and social sharing opportunities, while for young parents, they serve as a bridge to share childhood experiences with their children [12] - Brands can effectively activate forgotten assets through nostalgia, fostering emotional connections that lead to long-term brand loyalty [12][14]
2025vivo手机观察:来自Counterpoint研究的10篇报告数据
Counterpoint Research· 2025-10-28 04:26
Core Insights - The article discusses the performance and market trends of vivo smartphones based on 10 research reports from Counterpoint Research, highlighting the brand's growth in various regions and its transition to 5G technology [4]. Group 1: Market Performance - In Q2 2025, global smartphone revenue surpassed $100 billion for the first time, marking a historical high for the period, with vivo's revenue growing by 4% year-on-year and shipment volume increasing by 5% [10]. - The Indian smartphone market saw an 8% year-on-year increase in shipments in Q2 2025, with vivo achieving a 23% year-on-year growth driven by strong demand for its Y and T series in the ₹10,000-15,000 price range (approximately $110-170) [14]. - In Q1 2025, vivo maintained its leading position in the Indian smartphone market with a 9% year-on-year growth, particularly benefiting from strong sales of its Y29 5G and T4x models priced below ₹15,000 [22]. Group 2: Regional Insights - In Vietnam, the share of 5G smartphones in total shipments exceeded 50% for the first time in Q2 2025, with vivo completing its transition from the 4G Y29 to the 5G Y39 model [5]. - The Chinese smartphone market experienced a 2% year-on-year decline in shipments in Q2 2025, but vivo ranked second in shipments, supported by strong performance in lower-tier cities and successful promotions for its S30 series [17]. - In Indonesia, vivo's shipments grew by 12% year-on-year in 2024, focusing on the entry-level market (under $200), with its Model Y series being the most popular in that price segment [31]. Group 3: Competitive Landscape - The competitive landscape in the Indian smartphone market is evolving, with local manufacturers gaining ground. Dixon has partnered with vivo to establish a joint venture, indicating a strategic move to enhance local production capabilities [7]. - The overall smartphone market is recovering after two years of decline, with vivo ranking fifth globally, particularly excelling in the Indian and Chinese markets [36].
东莞第一“千亿镇”!你的OPPO、vivo手机从这里诞生
2 1 Shi Ji Jing Ji Bao Dao· 2025-10-16 07:15
Core Insights - Dongguan's Chang'an Town has achieved a GDP of 105.07 billion yuan in 2024, becoming the first town in the city and the third in the province to surpass the "trillion yuan" mark [1] Economic Development - Chang'an Town is recognized as the birthplace of major global smartphone manufacturers OPPO and vivo [1] - The town is actively promoting economic growth while also focusing on improving ecological environment and cultural education [1] Industry Impact - The town has been highlighted as a rising hub for the global smart terminal industry, showcasing the effectiveness of the "Hundred Million Thousand Project" implemented over the past three years [1]
8点1氪丨美团推出骑手屏蔽顾客功能;宗庆后弟弟推出新品牌,全面对打“娃小宗”;小米YU9实车谍照曝光
3 6 Ke· 2025-10-13 00:02
Group 1 - The legal representative of Hongsheng Group, Zhu Lidan, responded to rumors of being taken away for investigation, stating it is a rumor [5] - Vivo has filed a lawsuit against a certain MCN for malicious defamation, and the case has been officially registered [7] - Xiaomi ranked first in China's smartphone market sales for two consecutive weeks, with a market share of 21.2% during the Golden Week [7] Group 2 - Meituan is piloting a feature that allows delivery riders to block customers who threaten or insult them, currently available in seven cities [5] - BYD confirmed that the discontinuation of the Song PLUS model is a normal product transition, with the new model being the Hai Si 06 [6] - Eastern Airlines announced free Wi-Fi service on its domestic "Air Express" wide-body aircraft starting October 11 [6] Group 3 - The trademark dispute over "Wanglaoji" has intensified, with both JDB Group and Guangzhou Wanglaoji Health Industry Co. claiming rights to the overseas trademark [6] - Qualcomm is under investigation for allegedly violating antitrust laws related to its acquisition of Autotalks, and the company is cooperating with the investigation [9] - Nvidia CEO Jensen Huang sold 225,000 shares of the company in October, cashing out over $113 million in total this month [9]
“期待与中国企业深化合作,实现互利共赢”(第一现场)
Ren Min Ri Bao· 2025-09-29 22:30
Core Insights - Chinese smartphone brands have gained significant market share in Indonesia, with four out of the top five brands being Chinese, accounting for nearly 70% of the market [1] Group 1: Market Presence and Strategy - Vivo has established a strong presence in Indonesia with nearly 50 million users and has built approximately 14,000 sales and service points, along with nearly 130 after-sales service centers [2] - The company has implemented various customer service initiatives, such as a one-hour quick repair service and free screen replacements, to enhance customer satisfaction [2] - Vivo collaborates with local designers to create culturally relevant smartphone models, which have become popular among Indonesian consumers [3] Group 2: Technological Advancements and Production - Vivo's manufacturing facility in Indonesia features advanced automation, with an average production time of one complete phone every 11.4 seconds and over 50% automation coverage [4] - The factory employs over 200 quality control tests to ensure product reliability, utilizing equipment that simulates Indonesia's high humidity and temperature conditions [5] - The factory has adopted green practices, saving 6,200 tons of water and reducing carbon emissions by approximately 293.73 tons in the past year [5] Group 3: Local Talent Development and Collaboration - Over 96% of Vivo's workforce in Indonesia consists of local talent, with a training system in place that includes on-the-job training and opportunities for advanced studies in China [6] - Vivo has localized its supply chain, achieving a 35% local component sourcing rate, and has created over 1,300 direct jobs in the region [7] - The company's efforts in local production and employment have positively impacted the Indonesian telecommunications industry, fostering resilience and growth [7]
vivo印尼公司助力当地产业链绿色、协同发展 印尼合作伙伴表示——“期待与中国企业深化合作,实现互利共赢”(第一现场)
Ren Min Ri Bao· 2025-09-29 21:53
Core Insights - Chinese smartphone brands have gained significant market share in Indonesia, with four out of the top five brands being Chinese, accounting for nearly 70% of the market [1][8] - Vivo has established a strong presence in Indonesia with nearly 50 million users and has built a local manufacturing facility since 2016, enhancing its service network [2][3] Market Strategy - Vivo's strategy includes extensive local manufacturing, with approximately 14,000 sales and service points and nearly 130 after-sales service centers across Indonesia [2] - The company has introduced various customer service initiatives, such as free repairs and quick service options, to enhance customer satisfaction [2] Cultural Integration - Vivo has successfully integrated local cultural elements into its products, launching limited edition models that resonate with Indonesian consumers [3] - The company has optimized its products for local preferences, particularly in photography features, which has led to strong brand loyalty among young consumers [3] Technological Advancements - Vivo's manufacturing facility in Indonesia features advanced automation, with over 50% automation coverage and a production rate of one complete phone every 11.4 seconds [4] - The company employs rigorous quality control measures, including over 200 testing procedures to ensure product reliability in Indonesia's climate [4] Sustainability Efforts - Vivo's production processes emphasize sustainability, achieving significant reductions in water and energy consumption, as well as CO2 emissions [5] - The factory has implemented eco-friendly practices, such as using recyclable packaging materials, contributing to Indonesia's sustainable development goals [5] Local Talent Development - Vivo has established a comprehensive training system for local employees, with over 96% of its workforce being local talent [7] - The company collaborates with local suppliers to enhance the local supply chain, achieving a 35% localization rate for components [7] Industry Impact - Chinese smartphone brands, including Xiaomi and OPPO, have also made significant investments in local production, contributing to job creation and local industry growth [8] - The collaboration between Chinese companies and Indonesian industries is seen as a model for mutual benefit and economic development [8]
恭喜您关注洞见满1年,手机、电饭煲、大牌香水免费送,超多福利低至1元!
洞见· 2025-09-01 12:35
Core Viewpoint - The article celebrates the 11th anniversary of the company, offering a total of 200,000 yuan in gifts and discounts to readers through a live broadcast event [2][22]. Group 1: Anniversary Celebration and Gifts - The company is giving away 200,000 yuan worth of gifts, divided into two categories: 100,000 yuan in free gift bags and 100,000 yuan in discounted products [2][22]. - The live broadcast will feature giveaways including 50 Xiaomi phones, 50 rice cookers, 50 Hermes perfumes, and 100 goose plush pillows [3][5][7][8]. Group 2: Discounted Products - Several products will be available for just 1 yuan during the live broadcast, including homemade plum wine (original price 78 yuan, 3000 units available), capsule umbrellas (original price 49.9 yuan, 1000 units), and health hammers (original price 29.9 yuan, 1000 units) [10][13][15]. - Additional discounted items include a camel fleece jacket (original price several hundred yuan, available for under 100 yuan), and a latex bra (original price 399.9 yuan, available for under 100 yuan) [26][31]. Group 3: Health and Wellness Products - The company promotes various health products such as a nourishing herbal paste (original price 699 yuan, available for 529 yuan) and a walnut black sesame powder (designed for hair health) [60][64]. - A special offer includes a Thai herbal balm for relief from headaches and insect bites, available at a very low price during the live event [66].