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这个看似平平无奇的新商场,为什么消费者愿意N刷?
3 6 Ke· 2025-07-02 02:40
Core Insights - A new shopping mall, One Fukuoka Bldg., has opened in Fukuoka, Japan, featuring the largest CHANEL flagship store in the country and introducing many brands to the Kyushu region for the first time [1][20][24]. Group 1: Project Overview - One Fukuoka Bldg. is part of the "Tenjin BIG BANG" redevelopment plan, integrating the former Fukuoka Building, Tenjin CORE, and Tenjin Vivre into a high-rise commercial complex [2]. - The project covers an area of 8,600 square meters with a total floor area of 147,000 square meters, consisting of 19 above-ground floors and 4 underground levels, directly connected to the Tenjin subway station [2]. Group 2: Visitor Experience - Since its opening, the mall has attracted over 80,000 visitors daily, with many praising its artistic atmosphere and attention to detail [4]. - The mall features multiple "Instagrammable" spots, enhancing the shopping experience through a blend of art and culture [8][10]. Group 3: Artistic Integration - The project incorporates 120 pieces of art throughout the space, ensuring that every corner offers something new for visitors to discover [17]. - A "Sky Lobby" on the 6th and 7th floors serves as a multifunctional space, including a café, conference rooms, and exhibition areas, promoting the fusion of commerce and art [18]. Group 4: Retail Highlights - The retail area spans from B2 to L5, with a focus on dining on the lower levels and retail on the upper levels, featuring over 130 stores, including 34 brands making their debut in Kyushu [20]. - The CHANEL store, designed by renowned architect Peter Marino, occupies over 1,160 square meters across three levels, showcasing a wide range of products [22]. Group 5: Unique Store Concepts - The mall emphasizes unique and high-quality brands, with over 60% of the stores being either new concepts or exclusive to the Fukuoka area [20][24]. - Notable stores include a large Tsutaya bookstore with a Starbucks, and a flagship store for Nakagawa Masashichi Shoten, which offers traditional Japanese crafts [25][26]. Group 6: Dining Options - The mall features two major food spaces, "iiTo TENJIN" and "Tenjin Noren Street," offering a variety of local and creative dining options [31][34]. - The "Tenjin Fukushokudo" is designed as a multifunctional dining space, accommodating various activities from dining to socializing [34].