Core Insights - During the eight-day holiday, key monitored retail sectors in Beijing achieved sales of 9.51 billion yuan, with a foot traffic of 59.668 million in 60 key business districts, marking a year-on-year increase of 13.9% [1] - The new Shougang Park and Beiyuan business districts saw foot traffic increase by 1.1 times and 5.9% respectively, driven by major events like the WTT China Grand Slam and the China Open [1] - Nighttime consumption significantly boosted business district activity, with nighttime foot traffic reaching 28.116 million, a year-on-year increase of 23.3% [2] Retail Performance - Key retail formats such as department stores, supermarkets, specialty stores, restaurants, and e-commerce contributed to a total sales figure of 9.51 billion yuan during the holiday [1] - The Shougang Park and Beiyuan business districts experienced substantial growth in foot traffic, indicating a positive trend in consumer engagement [1] Event-Driven Consumption - Events like the WTT China Grand Slam and the China Open effectively stimulated consumer spending, with promotional activities linked to these events enhancing the shopping experience [1] - Various districts implemented initiatives such as the "Event Ticket Benefits Season" to encourage spending across multiple sectors, including dining, retail, and entertainment [1] Nighttime Economy - The nighttime economy played a crucial role in enhancing the vibrancy of business districts, with significant increases in nighttime foot traffic in areas like Chaoyang and Yansha Blue Harbor [2] - The "International Light Consumption Season" in Chaoyang contributed to the branding of "Sleepless Chaoyang," showcasing the potential of nighttime activities to attract consumers [2]