2026年元旦假期，贵阳市以"爽爽贵阳·欢乐购物·喜迎新年"为主题，商文旅体健联动，精心策划五大系列110多场促消费活动，持续释放政策红利， 数据显示，元旦3天假期，全市消费金额同比增长24.6%，实现新年消费"开门红"。 圣罗兰万象城店美容顾问于佳：我们YSL是2025年12月23日在贵阳万象新开业的，人流场场爆满，我们的业绩是非常突出的，现在也是万象城美 妆区TOP1。 三审：李铁流 砂之船贵阳奥莱企划专员李娅文：在元旦假期第一天，客流和业绩达到了一个小高峰，业绩达到了1100万元，客流突破了9万人次。和去年的元旦 相比，客流和销售额都增长了百分之十左右。 节日期间，金融城、花果园等跨年夜氛围拉满，数十万名市民、游客主客共享、共同跨年。全市夜间消费金额达7.23亿元，同比增长23.8%。从中 心商圈到特色街区，从大型商业体到街边小店，夜间消费的持续升温让城市活力不断迸发，成为拉动消费增长的新动能。据监测，元旦3天假期， 本市消费18.19亿元(占56.6%)，同比增长22.5%；市外消费13.94亿元(占43.4%)，同比增长26.3%。 在多项促消费活动的加持下，城市节日消费呈现出"多点引爆、全域升温" ...

夜间消费成为元旦假期消费新亮点。金融城、花果园等地氛围拉满，数十万名市民、游客主客共享、共同跨年；夜间消费场景不断丰富，各大商场、商街 延长营业时段，推出电竞、巡游、跨年倒计时等主题活动，形成"日咖夜酒、昼夜狂欢"的消费闭环。从中心商圈到特色街区，从大型商业体到街边小店， 夜间消费的持续升温让城市活力不断迸发，成为拉动消费增长的新动能。据监测，元旦假期，全市夜间消费金额达7.23亿元，同比增长23.8%。 一审：洪英杰 二审：汤成伟 1月4日，记者从市商务局获悉，银联商务监测数据显示，元旦三天假期，贵阳全市消费金额同比增长24.6%，实现消费"开门红"。 元旦假期，贵阳以"爽爽贵阳·欢乐购物·喜迎新年"为主题，商文旅体健联动，精心策划五大系列110多场促消费活动，持续释放政策红利，全市消费市场呈 现"烟火气浓、活力强劲、亮点纷呈"的火爆态势。 据监测，元旦假期，本市消费18.19亿元(占56.6%)，同比增长22.5%；市外消费13.94亿元(占43.4%)，同比增长26.3%。市外消费表现出强劲增长势头，本 市消费对拉动节日消费增长仍发挥着重要的稳定和支撑作用。 具体看来，元旦假期，全市围绕"场街圈""点线 ...

近日，湖北省发改委正式公布第五批省级夜间消费集聚区认定名单，武汉市推选的马客茂Markmall（江岸区）、玫瑰街 （汉阳区）、武汉体育中心文化体育公园（经开区）3家特色集聚区成功入选。至此，自2021年省级夜间消费集聚区认定工 作启动以来，武汉累计获评省级夜间消费集聚区数量已达20家，入选总数持续位居全省第一，充分彰显了武汉夜间消费集 聚区的建设成效，"夜江城"城市IP影响力持续攀升。 下一步，市发改委将锚定"持续领跑"目标，系统化、精准化培育夜间消费集聚区，通过建立动态更新、分层管理的潜力项 目储备库，实现精准培育。强化申报全流程专业辅导，提升项目竞争力，深化"示范创建"与"项目培育"双轮驱动，积极对 近年来，武汉始终以创新姿态引领夜间消费发展潮流，竞争优势持续巩固。2025年，为抢抓消费场景升级带来的发展机 遇，市发改委全力挖掘、推进潜力项目，精心遴选优质项目参与第五批省级认定申报，这一举措不仅体现了扎实的工作基 础，更凸显了项目储备的丰富性与前瞻性。在示范效应释放上，以江汉路步行街等为代表的标杆性夜间消费集聚区，已实 现客单价与顾客停留时长"双提升"，有效带动区域消费提质扩容，为"夜江城"品牌注入更强的 ...

记者 李宝花 元旦文旅消费热潮即将开启，由市、区文旅局联合主办的"旅选上海·超级元旦"打卡活动将于2026 年1月1日至3日正式上线。 活动覆盖上海16区及临港新片区的超350个特色点位，邀请市民游客以打卡创作的方式，共赴一场 辞旧迎新的文旅盛宴，合力生成"元旦上海必打卡榜"，为公众提供出行参考，持续擦亮"上海文化""上 海旅游"城市品牌名片。 记者 唐烨 昨天，黄浦区召开新闻发布会，宣布启动迎新消费季主题活动，将统筹全区商业资源，打造一场融 合传统年味、海派风情、国际时尚与潮流活力的新春消费盛宴。迎新消费季活动从今年12月下旬持续至 明年3月上旬，串联元旦、春节、元宵等重要节点。 12月31日，南京路商圈主要商业体、专卖专营店等30多家商户在跨年期间将延时营业至次日凌晨， 提升夜间消费活力。2026上海豫园灯会"回老城厢过上海年"将于2026年1月26日至3月3日在大豫园文化 片区举办。豫园灯会首次延伸至古城公园、方浜中路、福佑路、外滩，通过精心设计的马年主题灯组， 巧妙地连接起BFC外滩金融中心。 ...

双向赋能强转化 商户增收消费共赢 政策红利与活动创意的双向赋能，正转化为商户实打实的经营效益。据沙头街道有关负责人介绍，自"心动奇庙夜"系列活动10月开展以来，在线上掀起现象 级传播风暴，通过抖音平台"烟火深圳"话题内容矩阵持续加热。截至目前，"心动奇庙夜"相关话题已实现全域曝光量超800万次，深度覆盖车公庙片区超300 家商户，其中多家深度合作商户实现客流与营收双增长，重点商户较非活动时期最高激增700%，部分商户增速达670%，翻台率与复购率同步飙升。 这组亮眼数据不仅印证了夜间消费场景创新的强大吸引力，更体现了福田区落实中央促消费政策的精准效能——通过线上线下深度联动，让流量高效转化为 实体消费动能，既帮助商户提升经营效益，也让市民在高性价比的消费体验中提升幸福感，形成"商户增收、市民受益、经济提质"的良性循环。 为坚持内需主导，着力全方位扩大内需，深入实施提振消费专项行动，大力推广高品质消费新场景，进一步促进消费提质扩容，福田区商务局、沙头街道联 合抖音生活服务，计划在车公庙街区重磅推出"心动奇庙夜"奇庙全宴活动。作为福田暖冬消费季的标杆项目，以推动投资于物与投资于人紧密结合为核心目 标，通过沉浸式夜 ...

Core Insights - The "Flavor Barbecue + Gui Liquor Brewing" food market successfully took place in Nanning, Guangxi, attracting many food enthusiasts with its diverse barbecue offerings and local liquor [1][2][3] Group 1: Event Overview - The food market featured a combination of unique barbecue flavors and local alcoholic beverages, creating a vibrant atmosphere for socializing and dining [2][4] - The event is part of the 2025 "Taste of Eight桂" service consumption carnival, aimed at promoting local culinary culture and boosting the restaurant industry in Guangxi [4] Group 2: Culinary Highlights - The "Eight桂 Barbecue Alliance Area" showcased over 40 varieties of barbecue, including fruit jam grilled beef, honey grilled beef, and traditional grilled fish [4] - The "Gui Liquor Brewing Area" featured renowned local liquor brands, providing fresh craft beer on-site, enhancing the overall dining experience [4] Group 3: Economic Impact - The event effectively stimulated nighttime consumer activity in the city, contributing to the local economy and revitalizing the restaurant sector [2][4] - A third food market is scheduled for October 25-26, promising to introduce new flavors by combining stir-fried ingredients with refreshing tea drinks [4]

Core Insights - The report indicates that night-time consumption in Jiangsu Province has become an essential part of residents' daily lives, with 98.4% participation in night-time spending [1][2] - Online consumption dominates, but there is significant potential for offline growth, with a diverse range of channels emerging [1] - The peak consumption period is during the golden hours (20:01—22:00), while late-night spending (after 24:00) accounts for only 1.9% [1] Group 1: Consumption Trends - Night-time consumption constitutes 40% of residents' total daily spending, highlighting a new growth momentum in consumption [2] - The primary motivations for night-time spending include health-conscious living, with shopping, dining, and entertainment being the top three activities [1][2] Group 2: Consumer Satisfaction and Expectations - The overall satisfaction score for night-time consumption is 79.6, indicating a good level but with room for improvement [2] - Nearly 90% of residents expressed a willingness to increase night-time spending if the quality of entertainment, tourism, shopping, and dining improves [2] Group 3: Specific Consumer Preferences - In dining, residents desire more convenient ordering and delivery services, along with a wider variety of food options [2] - In shopping, there is a demand for rest areas, drinking facilities, children's play areas, and greater discounts [2] - In entertainment, residents are looking for immersive experiences, unique projects like escape rooms, and more family-friendly options [2]

Group 1: Consumer Market Performance - During the National Day and Mid-Autumn Festival holiday, Beijing's consumer market showed strong resilience and vitality, with sales reaching 9.51 billion yuan across monitored sectors including department stores, supermarkets, and restaurants [1] - The total foot traffic in 60 key commercial districts reached 59.668 million, marking a year-on-year increase of 13.9% [1] - New projects launched before the holiday became popular destinations for consumers, while traditional shopping areas remained the first stop for tourists visiting Beijing [1] Group 2: Event-Driven Consumption - Various events during the holiday, such as the WTT China Grand Slam and China Open, significantly boosted consumption, with foot traffic in the Xicheng and Beiyuan commercial districts increasing by 110% and 5.9% respectively [1] - Activities like the "Event Ticket Benefits Season" in Shijingshan District offered discounts at over 200 merchants, enhancing consumer engagement [1] - The "Open Live Second Venue" collaborated with multiple locations to create immersive experiences, linking over 100 brands and stimulating regional consumption [1] Group 3: Night Economy Growth - The "Night Tour Beijing" initiative saw nighttime foot traffic in key commercial districts reach 28.116 million, a year-on-year increase of 23.3% [2] - Notable increases in nighttime foot traffic were observed in Chaoyang District, with the "International Light Consumption Season" and water performances contributing to a 39.1% increase in foot traffic [2] - Events combining music and market experiences effectively attracted visitors and stimulated nighttime consumption [2] Group 4: New Store Openings and Consumer Engagement - The opening of new stores during the holiday period led to significant increases in foot traffic, with the Doujing and Chaoyang Qing commercial districts seeing increases of 37% and 18.1% respectively [3] - The Chaoyang Joy City reported a 27% increase in foot traffic, driven by the launch of over 10 new stores and unique exhibitions [3] - The introduction of themed tourism routes and activities catered to diverse consumer needs, enhancing the holiday shopping experience [3] Group 5: E-commerce and Offline Integration - E-commerce platforms experienced a surge in offline business during the holiday, with some platforms reporting over 5 million customers visiting their stores [5] - Sales of mooncakes and other festive products saw significant increases, with JD's mooncake sales growing over 300% compared to the previous month [5] - The demand for home appliances also surged, with sales of projectors, coffee machines, and gaming consoles increasing by 245%, 181%, and 292% respectively [6]

Core Insights - During the eight-day holiday, key monitored retail sectors in Beijing achieved sales of 9.51 billion yuan, with a foot traffic of 59.668 million in 60 key business districts, marking a year-on-year increase of 13.9% [1] - The new Shougang Park and Beiyuan business districts saw foot traffic increase by 1.1 times and 5.9% respectively, driven by major events like the WTT China Grand Slam and the China Open [1] - Nighttime consumption significantly boosted business district activity, with nighttime foot traffic reaching 28.116 million, a year-on-year increase of 23.3% [2] Retail Performance - Key retail formats such as department stores, supermarkets, specialty stores, restaurants, and e-commerce contributed to a total sales figure of 9.51 billion yuan during the holiday [1] - The Shougang Park and Beiyuan business districts experienced substantial growth in foot traffic, indicating a positive trend in consumer engagement [1] Event-Driven Consumption - Events like the WTT China Grand Slam and the China Open effectively stimulated consumer spending, with promotional activities linked to these events enhancing the shopping experience [1] - Various districts implemented initiatives such as the "Event Ticket Benefits Season" to encourage spending across multiple sectors, including dining, retail, and entertainment [1] Nighttime Economy - The nighttime economy played a crucial role in enhancing the vibrancy of business districts, with significant increases in nighttime foot traffic in areas like Chaoyang and Yansha Blue Harbor [2] - The "International Light Consumption Season" in Chaoyang contributed to the branding of "Sleepless Chaoyang," showcasing the potential of nighttime activities to attract consumers [2]

Core Viewpoint - The launch of the "光影长廊" lighting ceremony on Huaihai Road marks the beginning of the National Day and Mid-Autumn Festival shopping season, aiming to enhance the night-time economy and consumer experience in the Huangpu District [1][6][31] Group 1: Night Economy Initiatives - The lighting ceremony is part of Huangpu District's efforts to promote the integration of commerce, tourism, culture, and sports, creating vibrant night-time consumption scenarios [9] - From September 26 to October 16, Huangpu District is distributing special night-time consumption vouchers, including discounts for over 60 retail stores in key shopping areas like Huaihai Road and Nanjing Road [14] - The "光影节淮海路环彩流光手提袋" initiative offers exclusive benefits for night-time shoppers at designated stores, enhancing the appeal of night-time shopping [18] Group 2: Thematic Marketing Activities - Huaihai Road's commercial area is launching a series of themed marketing activities for the dual festivals, focusing on fashion consumption, interactive entertainment, art exhibitions, and cultural experiences [12] - The "漫游黄浦·次元幻想季——幻境淮海路" event features traditional brands engaging in innovative activities to attract visitors and rejuvenate traditional consumption scenes [16] - New retail experiences are being introduced, such as the "新天地玩车节" at Xintiandi, which combines classic car culture with modern lifestyle elements [20] Group 3: Cultural and Artistic Events - The "思南月圆生活节" at Sinan Mansion will host over a hundred events, including performances and art markets, to enrich the cultural consumption landscape [24] - K11 Art Mall is presenting the "芝麻街 奇妙艺境" exhibition, celebrating the 55th anniversary of a classic IP through artistic reinterpretation [26] - Various art exhibitions, including "微笑公园" and "badgirl和她的朋友们," showcase contemporary art and engage the community in cultural dialogue [29]