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珀莱雅: 珀莱雅化妆品股份有限公司2024年年度股东大会会议资料
Zheng Quan Zhi Xing· 2025-05-09 08:28
Core Viewpoint - The company is preparing for its 2024 Annual General Meeting (AGM), outlining procedures and key agenda items, while also reporting significant growth in revenue and net profit for the fiscal year 2024. Group 1: Meeting Procedures - The company has established guidelines for the AGM to ensure compliance with relevant regulations and to protect the rights of shareholders [1][2][3] - Only authorized personnel, including shareholders, directors, and invited guests, are allowed to attend the meeting [1][2] - Shareholders must register and present valid proof of shareholding to participate in the meeting [2][3] Group 2: Financial Performance - The company reported a total revenue of 107.78 billion, representing a year-on-year increase of 21.04% [8] - Main business revenue reached 107.66 billion, with a growth of 21.09% compared to the previous year [8] - The net profit attributable to shareholders was 15.52 billion, showing a growth of 30.00% year-on-year [10] Group 3: Business Strategy and Product Development - The company has focused on enhancing its core product lines and introduced new product lines to strengthen its market position [11][12] - The "Source Power" series has been upgraded with exclusive ingredients to improve product efficacy [11] - The company has launched new marketing campaigns to engage with consumers and promote brand awareness [12][13] Group 4: Brand Performance - The "Pola" brand achieved significant growth, with a revenue increase of 19.55% year-on-year [9] - The "Caitang" brand expanded its product offerings and maintained strong sales performance across various platforms [18][21] - The "Off&Relax" brand positioned itself as a leader in scalp health, achieving notable sales rankings during promotional events [22][25] Group 5: Marketing and Consumer Engagement - The company has implemented various marketing strategies, including collaborations with popular IPs and influencers to enhance brand visibility [26][27] - The brand has actively engaged in social responsibility initiatives, such as environmental campaigns and community outreach programs [24][25] - The company has utilized digital platforms effectively to drive sales and enhance customer engagement [16][21]