高端商用健身器材
Search documents
进博故事丨从年初开始筹备的“进博大事”
Sou Hu Cai Jing· 2025-10-25 06:31
Core Insights - The company Johnson Health Tech is preparing for its fourth participation in the China International Import Expo (CIIE), with an expanded exhibition space of 600 square meters, up from 216 square meters in its first year [1][3] - The company aims to leverage the CIIE as a platform to enhance brand influence and expand sales channels, particularly focusing on the growing domestic market in China [3][4] Group 1 - Johnson Health Tech has shifted its strategic focus from primarily export to tapping into the domestic market, recognizing its potential for growth [3][4] - The company achieved over 500 million RMB in cooperation intentions during its first participation in the CIIE, highlighting the effectiveness of the expo as a promotional platform [3][4] - The company emphasizes the importance of cross-industry collaboration to build a new ecosystem, as demonstrated by its partnerships formed during the CIIE [4][5] Group 2 - Following its successful debut at the CIIE, Johnson Health Tech has established several strategic offices in the Greater China region to better respond to local consumer trends and demands [7][9] - The company plans to introduce an AI and IoT-based home fitness ecosystem at the upcoming CIIE, marking its 50th anniversary in 2025 [9] - Johnson Health Tech views the CIIE as a high-energy platform for innovation and collaboration, aiming to create a long-term vision that integrates technology and health [9]