Core Viewpoint - Huaihe Energy Holding Group is actively contributing to rural revitalization by leveraging its resources and expertise to support agricultural development in targeted villages [1][2]. Group 1: Agricultural Support Initiatives - The company has established targeted assistance projects in "one town and four villages," adapting strategies to local agricultural conditions and characteristics [1]. - Technical cooperation with agricultural research institutions and industry leaders has been initiated to enhance crop yields and economic value [1]. - The introduction of high-value crops and livestock, such as drought-resistant rice varieties and specific duck breeds, has been recommended to local farmers [1]. Group 2: Establishment of Planting Bases - Each targeted village has developed planting bases, utilizing integrated farming methods like shrimp-rice and duck-rice co-cultivation, covering over 700 acres of rice cultivation annually [2]. - A combination of online and offline management systems is employed to monitor production and address issues in real-time [2]. - The company collaborates with processing enterprises to ensure the harvested crops are effectively marketed, enhancing the income stability of local farmers [2]. Group 3: Economic Impact and Sales Support - The company has facilitated the sale of approximately 36,000 pounds of melon seeds, contributing nearly 2 million yuan to local farmers' incomes this year [2]. - A variety of local agricultural products, including specialty items from supporting enterprises, are sold through the company's supply points, promoting local economic growth [3]. - The establishment of a dedicated area for agricultural products in the company's supermarket has further supported local farmers by increasing product visibility and sales [3]. Group 4: Comprehensive Revitalization Efforts - In addition to agricultural support, the company is also focusing on talent support and employment assistance to promote comprehensive rural revitalization [3]. - The company aims to continue its efforts in enhancing agricultural strength, rural beauty, and farmer prosperity through ongoing initiatives and learning from successful models [3].

Group 1 - The event is themed "Hospitality Shandong, Food in Jining" and aims to enhance the brand influence of "Food in Jining" by exploring the potential of dining consumption and telling the story of Jining's cuisine [2][3] - The "Liangyou·Shengfudi Cup" 2025 Jining Food Competition is jointly organized by the Jining Cultural and Tourism Bureau and other local authorities, following the "Famous Dishes, Famous Chefs, Famous Restaurants" selection [3] - The competition features an innovative "all-region linkage + cultural empowerment + multi-dimensional incentives" system, aiming to deeply explore local culinary resources and create unique food IPs [5] Group 2 - The competition emphasizes fun and aims to enhance the inheritance and innovation of traditional cuisine by showcasing chefs' skills and creativity, including engaging events like "Mom's Specialty Dishes" [7] - The event will integrate cultural tourism resources and expand the "Food +" scene, allowing visitors to experience culinary competitions in various historical and cultural locations [9] - The competition will also incorporate intangible cultural heritage displays, cultural performances, and storytelling, creating an immersive food culture experience for participants and visitors [11]

Core Insights - The article highlights the successful integration of digital platforms with the local agricultural industry in Jinyun County, Lishui City, Zhejiang Province, focusing on the "Jinyun Mallard" duck as a key product [1][2][3] Group 1: Digital Empowerment in Production - Jinyun County has established a digital breeding platform that utilizes IoT and big data technologies to enhance the breeding of Jinyun Mallard ducks, achieving a stock of 269,000 ducks and an annual egg production of 3,274 tons [1] - The county has developed a "Five Breeding" model and a "Reed-Mallard Coexistence System" tailored to different geographical environments, resulting in an average output value of over 20,000 yuan per mu for reed fields [1] Group 2: Support for Operations - Regular training sessions for duck farmers are organized to promote scientific breeding and ecological farming practices, thereby improving professional skills and reducing risks [1] - The establishment of "Mallard Loans" provides low-interest financial support to farmers and cooperatives, addressing funding needs for expansion, equipment upgrades, and brand development [1] Group 3: Supply Chain and Market Development - A supply chain platform for the Mallard duck industry has been created to promote high-quality products and establish stable partnerships with retailers and agents, leading to an annual production of 1.5 million ducks [2] - The county has initiated a health-flavored duck project, launching over 60 products, and has integrated local sports goods companies to enhance the value of duck feather products [2] Group 4: E-commerce and Brand Building - The county has facilitated the entry of Mallard duck products into major e-commerce platforms, utilizing flagship stores and live streaming to enhance brand visibility, with annual transaction volume exceeding 26 million yuan, accounting for 32.5% of total sales [2] - The digital marketing efforts have significantly increased the brand influence of "Jinyun Mallard," pushing the industry towards a high-end and branded direction [2] Group 5: Overall Industry Growth - Since the implementation of the "Platform + Industry" model, the Jinyun Mallard industry has achieved remarkable growth, with a total industry output value exceeding 2.3 billion yuan [3] - Future plans include further digital reforms and extending the industry chain towards deep processing and cultural tourism integration to enhance the competitiveness of regional agricultural brands [3]