Market Overview - The enthusiasm for property launches has increased, with 79 projects in key cities of East China, including Shanghai, Hangzhou, and Suzhou, offering 6,259 units, a month-on-month increase of 87.5% [1] - In Shanghai, 31 projects launched a total of 3,429 units, with over 70% of the offerings being entry-level and upgrade products [2] Shanghai Highlights - The Bund Rui Fu project launched on September 14, 2025, with 119 units sold at an average price of 147,800 yuan per square meter, achieving a 100% sales rate on the opening day [5][7] - The Zhongjian Jiu Shang Lang Chen project launched on September 21, 2025, with 140 units sold at an average price of 146,800 yuan per square meter, also achieving a 100% sales rate [8][10] Hangzhou Highlights - Hangzhou's market is experiencing a seasonal uptick, with 45 projects launching 2,437 units and an average absorption rate of 64% [12] - The Greentown Lixiangting project launched on August 26, 2025, with 94 units sold at an average price of 54,104 yuan per square meter, achieving a 100% sales rate [16][18] Suzhou Highlights - In Suzhou, three projects launched a total of 393 units, with a focus on new developments [24] - The Longhu Dongwu Yuanzhu project launched on September 20, 2025, with 147 units at an average price of 34,000 yuan per square meter, achieving a 48% sales rate [27][29] Upcoming Projects - Several notable projects are scheduled for launch in the coming month across Shanghai and Hangzhou, with varying price points and product types [38][40]