2025年河南省女子排球城市联赛
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“扣”开河南赛事经济新天地
He Nan Ri Bao· 2025-09-13 23:28
赛事带来的不仅是人气,更是"流量"变"留量"的机遇。设置16—45周岁参赛范围,为全省学生运动员提 供与各界排球爱好者同场竞技的机会;精心策划"跟着赛事去旅游"精品线路,让观众在观赛之余,游览 少林寺感受禅宗文化,到龙门石窟领略石刻艺术魅力;举办地推出景区门票免费、星级酒店赛事专享优 惠等惠民政策,构建赛旅一体消费链条;排球名人、运动员走进景区、文化场馆,吸引球迷粉丝跟着偶 像来打卡;依托"老家河南新媒体矩阵"和省级主流媒体,进行全方位、多角度宣传,提升赛事和河南文 旅的知名度与影响力……当诸多创新措施点亮2025年河南省女子排球城市联赛,河南文旅新的增长点看 得见、摸得着。 "河南女排,排场开赛,我在老家河南等您。"昨天,2025年河南省女子排球城市联赛开幕式上,当赛事 公益形象大使、奥运冠军朱婷的祝福引来观众的掌声与欢呼,当一记记砰砰作响的扣杀成为大赛响亮的 同期声,河南赛事经济的新天地悄然"扣"开。 贵州"村超"出圈,江苏"苏超"爆火……近年来,全国各地群众性体育赛事人气满满,对城市和地方拓展 消费场景、延长消费链条、激活内需起到有力助推作用,体育已从竞技和健身,转变为经济的新引擎、 城市的新名片、民生 ...
2025年河南省女子排球城市联赛即将开赛 朱婷助阵 全省动员
He Nan Ri Bao· 2025-09-04 23:26
Core Viewpoint - The development of the "three major ball sports" (football, basketball, volleyball) in Henan is being significantly promoted through the establishment of the 2025 Henan Women's Volleyball City League, which aims to enhance sports participation and cultural integration in the region [1][3][4]. Group 1: Event Overview - The Henan Women's Volleyball City League will feature 19 teams from various cities and districts, with the tournament set to begin on September 13 and conclude by the end of December [4][11]. - The league will consist of three phases: regional matches, ranking matches, and a final tournament, with a total of 81 matches planned for the regional phase alone [11][12]. Group 2: Government and Institutional Support - The event is backed by multiple government departments, including the Provincial Sports Bureau, Education Department, and Cultural and Tourism Department, highlighting a collaborative effort to promote sports and cultural integration [3][4][5]. - The Provincial Education Department emphasizes the importance of integrating sports education, providing students with opportunities to compete alongside volleyball enthusiasts [5]. Group 3: Cultural and Economic Integration - The league aims to merge sports with cultural tourism, promoting local tourism through initiatives like "follow the event to travel," which connects spectators with local attractions [6][7]. - Various promotional strategies will be employed to enhance the visibility of the event, including collaborations with media outlets and the introduction of special offers for event attendees [8][7]. Group 4: Community Engagement and Participation - The league promotes a "全民参与" (全民参与) or "everyone's participation" theme, encouraging community involvement and fostering a sense of belonging among participants [9]. - Notable figures, such as volleyball star Zhu Ting, are involved in promoting the event, aiming to inspire youth and enhance the popularity of volleyball in Henan [9]. Group 5: Awards and Incentives - A positive incentive mechanism will be established to reward the top-performing cities and teams, including financial support and awards for sportsmanship and excellence [12].