360Health一站式健康解决方案
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大都会人寿发布增值服务年报 勾勒保险增值服务新图景
Sou Hu Cai Jing· 2026-02-28 03:38
Core Insights - The core message of the articles emphasizes the transformation of insurance value from passive compensation to proactive support, focusing on holistic care for both physical and mental well-being [1][10]. Group 1: Changing Consumer Needs - The demand for psychological counseling services has significantly increased, with nearly 3,000 sessions provided in 2025, reflecting a growing public awareness of mental health [2][3]. - The company has identified that "peace of mind" has become a rigid necessity for the modern consumer, particularly among women aged 31-45, who juggle multiple roles [2][3]. - The report indicates a shift in insurance services from mere financial protection to comprehensive support, including health management and emotional well-being [1][10]. Group 2: Health and Wellness Services - In 2025, the company provided over 14,000 health consultations, indicating a strong focus on preventive health measures [2][9]. - The introduction of early screening programs for high-incidence cancers marks a proactive approach to health management, shifting focus from disease response to risk prevention [3][9]. - The "360Future Family Pension Solution" has been upgraded to include new services like travel and nursing care, catering to the evolving needs of families [6][7]. Group 3: Elderly Care Solutions - The report highlights that nearly 10,000 uses of pension services were recorded in 2025, with 44% of these services utilized by clients' parents [6][7]. - The company’s innovative travel pension services allow clients and their parents to enjoy a "four-season health experience," breaking traditional views of aging [7]. - The "360Future" service provides comprehensive support for elderly care, including safety measures and coordination with professional care institutions [7][8]. Group 4: Cultural and Emotional Services - The demand for cultural activities, such as concert and theater ticket services, has surged, indicating a shift towards enhancing quality of life beyond basic survival needs [8]. - The "EduCare" overseas study support service has evolved to focus on global competencies, preparing children for future challenges in emerging industries [8]. - This expansion into cultural and emotional dimensions reflects the insurance industry's evolution towards enhancing life quality and personal fulfillment [8][10]. Group 5: Customer-Centric Approach - The company emphasizes a customer-centric philosophy, aiming to enhance the insurance experience through comprehensive solutions and continuous engagement [9][10]. - In 2025, the company facilitated nearly 170 global medical rescue services, showcasing its commitment to customer support in critical situations [9]. - The ongoing evolution of products and services aims to break traditional insurance boundaries, providing a more integrated approach to health, wellness, and family support [9][10].