兰州大学新闻与传播学院副教授谭泽明认为，针对利用"AI魔改"博取 流量现象，短视频平台应切实承担起把关责任，对于涉及侵权甚至包 含暴力、低俗恶搞等元素的不良内容进行限流、下架或封号处理。 短视频平台上，众多"AI魔改"的影视片段逐渐涌现，如诸葛亮用 英文纵横辩场、《甄嬛传》里的妃嫔们唱起当下热门歌曲等，虽然口 型精准、台词贴合，却让这些经典角色穿越次元、言行颠覆。为整 治"AI魔改"视频传播乱象，国家广播电视总局自2026年1月1日起，在 全国范围内开展为期一个月的专项治理。 本次专项治理重点清理基于四大名著、历史题材、革命题材、英模人 物等电视剧作品进行"AI魔改"的下列视频：严重违背原作精神内核和 角色形象，颠覆基本认知，解构普遍共识；内容渲染血腥暴力、猎奇 低俗，宣扬错误价值观，违背公序良俗；存在对中华文化挪用、篡改 的突出问题，导致对真实历史时空、中华文明标识产生明显错位认 知，冲击文化认同。专项治理同步清理将少年儿童所熟知、喜爱的动 画形象进行改编生成的各类邪典动画。 "截取经典影视作品片段并通过AI技术进行修改，侵权风险极高，因 为直接使用影视片段属于复制行为，未经权利人许可即构成侵 权。"盈科（ ...

Core Viewpoint - The Chinese government is launching a month-long special governance initiative starting January 1, 2026, to address the proliferation of "AI-modified" video content on short video platforms, focusing on protecting cultural integrity and preventing the spread of inappropriate content [1][2]. Group 1: Governance Measures - The initiative will target videos that significantly distort the essence of classic works, historical themes, revolutionary subjects, and iconic figures, including those that promote violence, vulgarity, or incorrect values [1][2]. - The governance will also address the modification of beloved animated characters for children, which could lead to the creation of inappropriate content [1]. Group 2: Responsibilities of Platforms - Short video platforms are urged to take responsibility for content moderation, including limiting, removing, or banning accounts that distribute infringing or harmful content [2]. - The initiative emphasizes the need for platforms to enhance content review processes and to implement stricter measures against accounts that frequently violate guidelines [2]. Group 3: Technological Solutions - Experts suggest that platforms should develop specialized algorithms to identify characteristics of "AI-modified" videos, such as unnatural edits and audio-visual mismatches, to facilitate better content moderation [2]. - Establishing user reporting channels is recommended to encourage the community to report infringing or harmful "AI-modified" content [2]. Group 4: Future Directions - After the governance period, the National Radio and Television Administration plans to summarize findings and develop comprehensive measures to ensure ongoing and effective governance of "AI-modified" content [2].

Core Viewpoint - The rise of AI-generated "magic modifications" of classic films and historical narratives is leading to significant alterations in original content, prompting regulatory responses from authorities to address potential cultural and legal issues [1][9]. Group 1: AI Magic Modifications - AI tools are being used to create videos that dramatically alter classic narratives, such as turning "The Legend of Zhen Huan" into a gunfight scene or reimagining characters from "Dream of the Red Chamber" in violent contexts [2][3]. - These modifications often involve changing dialogue and character actions, resulting in a disconnection from the original themes and values of the works [3][4]. - The process of creating these videos has been simplified into a three-step template: generating text with AI, creating video from that text, and editing for publication, making it accessible to a wide audience [4][8]. Group 2: Cultural and Legal Concerns - There are concerns that these AI modifications undermine traditional culture and misrepresent historical narratives, leading to a loss of original context and meaning [3][9]. - The Chinese government has recognized the potential legal risks associated with these modifications, emphasizing the need for copyright authorization and respect for the original works' integrity [8][9]. - A nationwide initiative will begin on January 1, 2026, to regulate and clean up AI-modified videos, with a focus on protecting cultural heritage and ensuring responsible content creation [9].