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步步高:目前整体调改店会员年复购率约65%,BL品牌商品销售情况良好
Cai Jing Wang· 2025-10-09 10:19
Core Insights - The company has successfully upgraded its central kitchen, which began operations in September 2014, with modifications completed by March 2025 under the guidance of a partner [1] - The upgrades included the addition of baking and cold noodle production workshops, as well as overall improvements to the environment of various production areas [1] - The company has developed new specialty products such as mooncakes and marinated duck, which have been well received in the market [1] Membership and Sales Performance - The company's overall member annual repurchase rate is approximately 65% [1] - Sales of BL brand products are performing well [1] Future Plans - The company currently does not have plans to resume instant retail business due to its immature state, but hopes to collaborate with excellent platforms and enterprises in the future [1]
步步高:步步高目前整体调改门店会员年复购率约65%,BL品牌商品销售情况良好
Mei Ri Jing Ji Xin Wen· 2025-10-09 03:56
Core Insights - The company reported that the overall annual repurchase rate for members in its adjusted stores is approximately 65% [1] - The sales performance of the BL brand products is reported to be good [1] Group 1 - The overall annual repurchase rate for members in adjusted stores is about 65% [1] - The sales situation of BL brand products is performing well [1]