Core Insights - BMW Group has announced its strategic plan for the Year of the Horse, with 2026 set to be a year of delivery, featuring the launch of the new generation BMW iX3 long-wheelbase version and various innovative technologies in China [1][3] - The year 2025 is described as a year for deepening and strengthening the foundation of the system, with a focus on preparing for the launch of the new generation BMW iX3 long-wheelbase version in 2026 [1][3] R&D and Manufacturing - BMW has established the largest R&D network outside Germany in China, comprising four innovation bases and three software companies [2][4] - The Shenyang production base has seen cumulative investments exceeding 116 billion yuan since 2010, with trial production of the new generation BMW iX3 long-wheelbase version starting in 2025 [2][4] - The preparation for mass production of the sixth-generation BMW power battery project is progressing steadily [2][4] Channel and Partnerships - In 2025, BMW will collaborate with dealer partners to enhance the health and risk resilience of the dealer system, optimizing terminal operation efficiency and service quality through initiatives like the "showroom conversion capability enhancement project" [2][4] - BMW is partnering with Chinese suppliers such as CATL and Eve Energy to promote large-scale production of cylindrical battery cells, and is working with Alibaba to integrate AI language models into vehicles [2][4] - Collaboration with Momenta aims to develop intelligent driving assistance solutions focused on Chinese road scenarios [2][4] Product Launches - The year 2026 will be a significant product year for BMW, with approximately 20 new or updated products set to be launched across its three brands: BMW, MINI, and BMW Motorrad, catering to the diverse mobility needs of consumers in China [2][4]

Core Insights - The new generation BMW iX3 will begin mass production at the Shenyang plant next year, with comprehensive vehicle testing currently underway globally [1] - The first model of the new generation, the long-wheelbase BMW iX3, is set to launch in the second half of 2026 [1] - The new generation represents not just a vehicle but the future of the BMW brand and its next-generation products [1] Technology and Innovation - The new generation BMW iX3 will feature the BMW Driving Control Super Brain, new generation electric drive, panoramic iDrive, and advanced intelligent driving assistance solutions [1] - The new generation electric drive system debuts at the Guangzhou Auto Show, utilizing BMW's unique 4695 large cylindrical battery cells, which increase energy density by 20% compared to previous models [1] - The electric drive system combines a unique excitation synchronous motor with an asynchronous motor, reducing energy loss by 40% and improving overall vehicle efficiency by 20% [1] Performance Metrics - The CLTC comprehensive range of the new generation BMW iX3 exceeds 900 kilometers [1] - The 800V high-voltage platform enhances charging efficiency, allowing for a 400-kilometer charge in just 10 minutes [1]