Etsy is leveraging artificial intelligence to reignite growth across its platform, a decision that has caused significant volatility in its stock price. Etsy Stock price surges 12% after AI deal. Analysts say enthusiasm overdone; stock plummets 11% on Sept. 30. Etsy promises innovations for product discoverability. On Monday, OpenAI announced a partnership with Etsy, a business-to-customer global online marketplace. The deal enables U.S. ChatGPT users to shop directly with Etsy  (ETSY) sellers in the ...

Core Insights - Etsy reported second-quarter 2025 earnings of 25 cents per share, missing the Zacks Consensus Estimate by 53.7% and decreasing 39% year over year [1][8] - Revenues for the second quarter of 2025 increased 3.8% year over year to $672.7 million, exceeding the Zacks Consensus Estimate by 3.8%, driven by strong on-site advertising performance and contributions from Depop [1][8] Financial Performance - Marketplace revenues were $468.2 million, accounting for 69.6% of total revenues, down 0.5% year over year, primarily due to a 5.2% decline in transaction fee revenues [3] - Services revenues reached $204.5 million, up 15.3% year over year, driven by a 12.7% increase in on-site advertising revenues [4] - Consolidated Gross Merchandise Sales (GMS) totaled $2.8 billion, down 4.8% year over year, but surpassed the Zacks Consensus Estimate by 1.23% [6][8] User Metrics - The total number of active buyers decreased 4.6% year over year to 87.3 million, while the active seller base fell 7.8% to 8.1 million [5] - Etsy acquired 4.8 million new buyers in the quarter, with a record 6.5 million reactivated buyers, reflecting solid momentum in buyer reactivation [4][5][8] Operating Expenses - Total operating expenses were $402.7 million, up 2.3% year over year, but as a percentage of revenues, it contracted 90 basis points to 59.9% [7] - Marketing expenses increased 15.9% year over year to $212.1 million, while product development expenses decreased 2.3% to $111.9 million [9] Balance Sheet - As of June 30, 2025, cash and cash equivalents totaled $1.2 billion, up from $649.2 million at the end of the previous quarter [11] - Long-term debt increased to $3 billion from $2.3 billion in the prior quarter [11] Future Guidance - For the third quarter of 2025, Etsy anticipates a take rate of 24.5% and projects consolidated GMS to be between $2.6 billion and $2.7 billion [12]

Summary of Etsy (ETSY) FY Conference Call - May 13, 2025 Company Overview - Etsy is a leading two-sided marketplace with approximately 95 million active buyers and over 100 million listings from more than 8 million active sellers, primarily focused on unique, creative, and handmade goods [2][2] - Estimated to generate $12 billion in Gross Merchandise Sales (GMS) for the year, with 26% adjusted EBITDA margins and $600 million in free cash flow [2][2] Macro Environment and Consumer Trends - The macro environment remains volatile, but Etsy has not observed significant changes in consumer spending despite market fluctuations [6][6] - Etsy experienced substantial growth during the pandemic, with GMS increasing from $4.9 billion pre-pandemic to nearly $11 billion in 2024 [5][5] - The company has shown resilience against supply shocks and inflation, with sellers not passing on price increases as seen in other markets [7][8] Competitive Landscape - The e-commerce market is highly competitive, with major players like Amazon and Walmart actively participating [11][11] - Etsy is focusing on local sellers to mitigate tariff impacts, with over 90% of supplies sourced domestically [16][16][20][20] - The advertising market remains strong, and Etsy is enhancing its marketing technology to improve performance [12][12] Growth Strategies - Etsy is recalibrating its strategy to balance near-term conversions with long-term initiatives, particularly focusing on app development and personalized experiences [24][24][41][41] - The company has shifted resources to improve the app experience, with 44.5% of GMS now coming from app purchases [38][38] - Emphasis on quality and personalization through a new search engine architecture that prioritizes customer experience [30][30] Advertising and Revenue Growth - Etsy has seen growth in revenue despite GMS declines, primarily through Etsy Payments and Etsy Ads, which enhance seller profitability [57][57][58][58] - The company is exploring off-site ads as a cooperative advertising program to further drive sales for sellers [62][62] Financial Performance and Profitability - Etsy has maintained a strong take rate and gross margins, with expectations for continued profitability in 2025 [65][65][76][76] - The divestiture of Reverb is expected to improve overall profit margins for Etsy [71][71][73][73] Future Outlook - Etsy's unique marketplace model positions it as a valuable alternative in a consolidating e-commerce landscape [78][78] - The company is optimistic about its growth potential, leveraging its distinct offerings to attract consumers seeking alternatives to traditional e-commerce [78][78]