Workflow
HOT 97
icon
Search documents
MediaCo Reports Fourth Quarter Financial Results
Businesswire· 2026-03-31 22:55
Core Insights - MediaCo Holding Inc. reported a significant revenue increase of 17.9% in Q4 2025, reaching $38.7 million, with digital revenue constituting 53.5% of advertising sales [1][3] - For the full year 2025, revenue rose by 39.5% to $133.3 million, with digital revenue making up 42.8% of advertising sales [2][5] - The company achieved record audience share gains and expanded content distribution, supporting its revenue growth [1][7] Financial Performance - Year-to-date net revenue for 2025 was $133.3 million, an increase of $37.8 million or 40% from the previous year, primarily driven by new assets from the Estrella Media acquisition and a surge in digital revenue [2][5] - Year-to-date net loss was $66.2 million, compared to a loss of $1.3 million in the prior year, largely due to non-cash items and impairment charges [2][5] - Adjusted EBITDA for 2025 was $7.3 million, a significant improvement from an adjusted EBITDA loss of $1.6 million in the previous year [3][5] Audience and Market Position - EstrellaTV experienced historic audience growth in 2025, with a 14% year-over-year increase in the P18–49 demographic, marking the strongest performance in over a decade [7][9] - MediaCo's radio portfolio also saw substantial audience growth, particularly among Adults 25–54, reinforcing its position as a leading audio company [9][10] - The launch of Sigma Audio Networks LLC aims to modernize how advertisers reach multicultural audiences, enhancing MediaCo's market presence [9][10] Strategic Initiatives - MediaCo is focused on building a modern, cross-platform multicultural media ecosystem that spans television, radio, digital, and FAST platforms [8][9] - The company plans to continue streamlining operations and driving efficiencies, targeting a multicultural population of 150 million nationwide [9][10] - Recent expansions include the addition of new TV affiliates and digital channels, which are expected to further fuel growth and attract advertising dollars [8][9]
MediaCo Audio Delivers Strong February Ratings Growth Across Key Markets
Businesswire· 2026-03-26 13:32
Core Insights - MediaCo Holding Inc. reported strong audience growth across its audio portfolio in February, particularly in major markets such as New York, Southern California, Dallas-Fort Worth, and Houston [1][5] Group 1: Performance Highlights - In New York, HOT 97 achieved a ranking of 4 in mornings and 3 in afternoons, with a 41% year-over-year increase in Prime AQH [2] - WBLS experienced a 35% growth in afternoon AQH among Persons 25-54 and notable weekend gains [2] - Southern California's performance was bolstered by Que Buena (KBUE) in Los Angeles, which saw double-digit AQH growth and significant morning gains, while 96.1 KRQB reported 200% midday growth among Persons 18-49 and triple-digit afternoon increases [2] - Dallas-Fort Worth's 106.7 KZZA showed a 38% AQH growth compared to Q4 among Persons 25-54, alongside strong morning drive gains [3] - 98.3 KBOC in Dallas-Fort Worth achieved double-digit cume growth and over 70% weekend AQH increases among Persons 18-49 [3] - In Houston, 98.5 KTJM posted strong weekend gains across both demographics, while 107.9 KQQK and 93.7 KNOR saw significant growth in various time slots [4] Group 2: Strategic Insights - Maire Mason, President of Audio at MediaCo, emphasized the consistent growth across key dayparts and core audiences, attributing success to the strength of their brands and programming strategy [5] - MediaCo operates a diverse portfolio that includes popular brands like HOT 97, WBLS, and Que Buena, reaching over 20 million people monthly across various platforms [5] - The company is enhancing its Spanish-language news strategy with the appointment of Senior Advisor Alina Falcón, a respected leader in Hispanic media [7] - Sigma Audio Networks launched InterWave, a digital audio network aimed at connecting advertisers with multicultural audiences, reaching 210 million monthly unique users [8]
MediaCo Brings Iconic HOT 97 and WBLS Brands to Dot 2 Audio Across Major U.S. Cities
Businesswire· 2025-11-06 20:25
Core Insights - MediaCo Holding Inc. is expanding its iconic HOT 97 and WBLS brands to Dot 2 audio platforms in major U.S. cities including Los Angeles, Riverside, Dallas, and Houston, enhancing its multicultural audience reach [1][2][3] Expansion Details - The new Dot 2 audio channels will launch on December 1, 2025, providing 24/7 access to Hip Hop, R&B, and Urban culture content, including exclusive interviews and live performances [2][3] - This expansion aims to deepen connections with audiences that have historically influenced urban music and culture [2] Company Overview - MediaCo Holding Inc. is a diverse-owned, multi-platform media company that reaches over 20 million people monthly through various channels including television, radio, and digital platforms [4] - The company is headquartered in New York and employs approximately 330 people [6][9]
HOT 97 Delivers Highest Adult 18-49 Audience Levels in Station History
Businesswire· 2025-10-21 21:57
Core Insights - MediaCo Holding Inc. announced that its flagship hip hop station, WQHT-FM (HOT 97), achieved record audience levels among Adults 18-49 in September 2025, ranking 3 in total day ratings [1][2]. Audience Performance - HOT 97 delivered a record 17,300 Adult 18-49 listeners per quarter-hour, representing a +68% increase compared to September 2024, and improved its market rank from 9 to 4 among 27 reportable stations in New York [2]. - The station's performance was strong across all major weekday dayparts, with notable increases in weekend performance as well [3]. - During the morning drive (6a–10a), HOT 97 had 17,000 Adult 18-49 listeners per quarter-hour, a +55% year-over-year increase [6]. - The daytime (10a–3p) segment saw a +66% increase year-over-year, marking three consecutive months of strong midday audiences [6]. - In the afternoon drive (3p–7p), HOT 97 ranked 3 with 20,800 Adult 18-49 quarter-hour listeners, an increase of +82% from September 2024 [6]. Cultural Impact - The record-breaking performance of HOT 97 underscores its continued cultural influence and connection with audiences, as stated by company executives [4].