Nov 6, 2025 3:25 PM Eastern Standard Time MediaCo Brings Iconic HOT 97 and WBLS Brands to Dot 2 Audio Across Major U.S. Cities Share NEW YORK--(BUSINESS WIRE)--MediaCo Holding Inc. (Nasdaq: MDIA), the company behind the legendary HOT 97 and WBLS, is bringing its iconic New York sound to Dot 2 audio audiences in Los Angeles, Riverside, Dallas, and Houston. This exciting expansion marks a major step in MediaCo's mission to connect multicultural audiences nationwide through music, entertainment, and culture. L ...

Core Insights - MediaCo Holding Inc. announced that its flagship hip hop station, WQHT-FM (HOT 97), achieved record audience levels among Adults 18-49 in September 2025, ranking 3 in total day ratings [1][2]. Audience Performance - HOT 97 delivered a record 17,300 Adult 18-49 listeners per quarter-hour, representing a +68% increase compared to September 2024, and improved its market rank from 9 to 4 among 27 reportable stations in New York [2]. - The station's performance was strong across all major weekday dayparts, with notable increases in weekend performance as well [3]. - During the morning drive (6a–10a), HOT 97 had 17,000 Adult 18-49 listeners per quarter-hour, a +55% year-over-year increase [6]. - The daytime (10a–3p) segment saw a +66% increase year-over-year, marking three consecutive months of strong midday audiences [6]. - In the afternoon drive (3p–7p), HOT 97 ranked 3 with 20,800 Adult 18-49 quarter-hour listeners, an increase of +82% from September 2024 [6]. Cultural Impact - The record-breaking performance of HOT 97 underscores its continued cultural influence and connection with audiences, as stated by company executives [4].