Core Viewpoint - The AI glasses industry is on the verge of a significant breakthrough, potentially marking the next "iPhone moment" in technology, where AI glasses could redefine user interaction with the world and enhance daily life experiences [2][5]. AI Glasses Definition and Classification - AI glasses are innovative wearable devices that integrate artificial intelligence with traditional eyewear, enhancing functionality and practicality. They can be categorized into five types based on integrated technologies, each serving different user needs and improving efficiency or experience [6][8]. Market Growth and Projections - The global shipment of AI glasses is expected to reach 20 million units by 2028, driven by rapid advancements in AI and AR technologies. The market is anticipated to see explosive growth starting in 2025, particularly in China, where the AI glasses market is projected to grow significantly [14][19]. Industry Landscape and Key Players - Major companies are entering the AI glasses market, focusing on integrating AI models with AR technology to create lightweight and versatile products. Notable brands include Bose, Huawei, and Meta, each offering various AI glasses tailored to different functionalities [19][21][23]. Consumer Awareness and Market Potential - Consumer awareness of AI glasses is growing, with 61% of surveyed individuals either having purchased or planning to buy smart glasses. The acceptance of AI features in glasses is notably high, with a significant portion of consumers willing to invest in these products [31][33]. User Preferences and Purchase Behavior - Users show a strong preference for mid-range priced AI glasses, with a willingness to pay slightly above budget for desirable features. The primary factors influencing purchase decisions include functionality, design, and the completeness of the product ecosystem [37][39]. Supply Chain and Technological Advancements - The AI glasses market is experiencing a shift towards domestic production and technological innovation, with over 60% of core components being sourced locally. This trend is expected to enhance product availability and reduce costs, making AI glasses more accessible to consumers [45][46]. Retail Strategies and Consumer Experience - Effective retail strategies, including experiential marketing and online-offline integration, are crucial for driving sales in the AI glasses market. The focus is on creating engaging consumer experiences that facilitate product understanding and encourage purchases [48][50].

Core Viewpoint - The AI glasses industry is on the verge of a significant breakthrough, potentially marking the next "iPhone moment" in technology, where AI glasses could redefine user interaction with the world and enhance daily life experiences [2][5]. AI Glasses Definition and Classification - AI glasses are innovative wearable devices that integrate artificial intelligence with traditional eyewear, enhancing functionality and practicality. They can be categorized into five types based on integrated technologies, each serving different user needs and improving efficiency and experience [6][8][10][12]. Market Growth and Projections - The global shipment of AI glasses is expected to reach 20 million units by 2028, driven by rapid advancements in AI and AR technologies. The market is anticipated to see explosive growth starting in 2025, with significant contributions from various brands entering the AI glasses sector [14][19]. Industry Landscape and Key Players - Major companies are entering the AI glasses market, focusing on integrating AI models with AR technology to create lightweight and versatile products. Notable players include Bose, Huawei, and Meta, each offering distinct AI glasses tailored for different applications [19][20][22][23]. Consumer Awareness and Market Potential - Consumer awareness of AI glasses is growing, with 61% of surveyed individuals either having purchased or planning to purchase smart glasses. The acceptance of AI functionality in glasses is notably high, with a preference for products priced between 2000-3000 RMB [27][30][32]. User Preferences and Purchase Behavior - Users show a strong interest in AI glasses, particularly in mid-range price products. Functionality, comfort, and multi-modal communication are key factors influencing purchasing decisions. Users are also inclined towards products that offer a seamless integration of various features [36][38][40]. Supply Chain and Technological Advancements - The AI glasses market is experiencing a shift towards domestic production and technological innovation, with over 60% of core components being sourced locally. This trend is expected to enhance product availability and affordability, making AI glasses more accessible to consumers [44][45]. Retail and Marketing Strategies - Effective retail strategies, including experiential marketing and online-offline integration, are crucial for driving sales in the AI glasses market. Companies are focusing on creating engaging customer experiences to facilitate product adoption [47][49].