Group 1: Financial Performance - In the first three quarters of 2025, the company achieved a revenue of 20.56 billion yuan, a decrease of 4.16% compared to the same period last year [2] - The gross profit margin was 40.28%, showing a slight increase year-on-year [2] - The revenue for Q3 2025 was 7.38 billion yuan, indicating a further increase compared to the previous quarter [2] Group 2: Product Development and Market Strategy - The company has launched differentiated, mid-to-high-end 2.0 speakers and desktop integrated speakers, which have helped boost speaker business revenue [2] - Since late March, the company accelerated the launch of new headphones in the domestic market, contributing to a recovery in performance starting from Q2 2025 [2] - The company has introduced over ten models of open-ear headphones, focusing on comfort and suitability for various scenarios [4][5] Group 3: New Product Highlights - Notable new products include the X1 Evo TWS headphones weighing only 3.8g and the Lolli ANC headphones with a noise reduction depth of -48dB [3] - The flagship S201 MKII 2.1 active speaker features high-resolution certification and 150W power [4] - The NeoMic Go is a wireless microphone with active noise cancellation capabilities [4] Group 4: International Expansion and Marketing - The company is focusing on global expansion, partnering with local celebrities in Thailand and popular actors in Japan to enhance brand visibility in key Asian markets [5] - The company is committed to maintaining significant investment in various product forms and pricing ranges for open-ear headphones [5]

Core Viewpoint - The company Edifier has successfully completed the registration of its "Edifier Summary Extraction Algorithm" and "Edifier Machine Translation Algorithm" with the National Internet Information Office, indicating a significant advancement in its AI capabilities [1] Group 1: AI Development - The company has begun to apply various AI functions in its wireless headphone products, enhancing user experience through real-time multilingual voice translation when paired with its proprietary "Edifier Connect" or "Man Translation" app [1] - The newly released open active noise-canceling ear clip product, LolliClip AI, integrates the Doubao and DeepSeek dual large models, transforming the headphones into an "intelligent assistant that can chat" [1] - The company is continuously developing a wider range of AI products, indicating a strong commitment to innovation in the audio technology sector [1]

Core Viewpoint - The company is actively integrating AI technologies into its products, particularly in the audio sector, and is exploring further developments in AI applications [1] Group 1: AI Integration - The company has completed the registration of its "Edifier Summary Extraction Algorithm" and "Edifier Machine Translation Algorithm" with the National Internet Information Office, indicating compliance with regulations for deep synthesis service algorithms [1] - Various AI functionalities have already been implemented in the company's wireless earphone products, enhancing their capabilities [1] Group 2: Product Development - The recently launched LolliClip AI, an open active noise-canceling ear clip, incorporates the Doubao and DeepSeek dual large models, transforming the earphones into "intelligent assistants that can chat" [1] - The company is continuously developing a wider range of AI products, indicating a commitment to innovation in this field [1]