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智能派获大疆投资的更多细节:三年内年营收要超50亿|早起看早期
36氪· 2025-11-24 00:05
Core Viewpoint - Shenzhen Intelligent Technology Co., Ltd. (ELEGOO) has completed a new round of strategic financing worth hundreds of millions of RMB, with DJI as the investor. The company has achieved a compound annual growth rate (CAGR) of over 40% in the past three years and is projected to reach total revenue of 1.6 billion RMB in 2024, with an expected growth of 30% to 50% in 2025, potentially exceeding 2.5 billion RMB [6][10]. Company Overview - Founded in 2015, Intelligent Technology focuses on the research, production, and sales of consumer-grade 3D printers and laser engraving machines. The company's core goal is to lower the creative threshold for global users by providing high cost-performance and intelligent products [7][9]. - The company leverages China's integrated supply chain advantages and mature e-commerce operations to enter the market with a cost-performance strategy [7]. Product Lines - Intelligent Technology's core product lines include both light-curing (LCD/SLA) and fused deposition modeling (FDM) technologies, maintaining a leading position in global consumer LCD 3D printer shipments for several consecutive years [7][8]. - The Mars series, launched in 2019, was among the first in the global market to offer devices priced at $300 with 2K printing precision. The upcoming Mars 5 Ultra, set to launch in June 2024, features a partitioned exposure function to enhance printing efficiency and quality, winning the Red Dot Product Design Award [7][8]. Market Strategy - The light-curing technology has been an effective strategy for Intelligent Technology's early market entry and rapid growth. Despite consumer concerns about the odor from resin, the high precision of light-curing 3D printers has led to applications in dental medical fields [8]. - The FDM series, particularly the OrangeStorm Giga, represents the company's foray into industrial-grade 3D printing, successfully crowdfunding over $3 million on Kickstarter [8]. Software and Ecosystem - The company is also expanding its product matrix with laser engraving machines and is committed to providing integrated solutions. In November 2024, it will launch its first self-developed slicing software, SatelLite, designed specifically for light-curing 3D printing [9]. - In 2025, Intelligent Technology plans to introduce the Matrix APP for remote device management and launch the Nexprint 3D model platform, along with a $1 million support fund for original designs, completing its 3D printing ecosystem [9]. Global Expansion - Intelligent Technology has diversified its sales platforms, including independent sites and Amazon, with products sold in over 150 countries and regions, achieving cumulative shipments of over one million units [9]. - The company entered the cross-border e-commerce sector in 2015, capitalizing on the growth window for consumer-grade 3D printers overseas, becoming the leading brand in global consumer LCD 3D printer shipments [9]. Competitive Landscape - The 3D printing market has become increasingly competitive, transitioning from a blue ocean to a red ocean, with the market expanding from billions to trillions. With DJI's strategic investment, Intelligent Technology is expected to gain more resources and experience support for global expansion, technology integration, and supply chain optimization [10].
智能派获大疆投资的更多细节:三年内年营收要超50亿 | 36氪首发
3 6 Ke· 2025-11-22 01:34
Core Viewpoint - Shenzhen Intelligent Technology Co., Ltd. (ELEGOO) has completed a new round of strategic financing worth hundreds of millions of RMB, with DJI as the investor, and has shown a compound annual growth rate (CAGR) of over 40% in the past three years [1][5] Company Overview - Founded in 2015, the company focuses on the research, production, and sales of consumer-grade 3D printers and laser engraving machines, aiming to lower the creative threshold for global users through high cost-performance and intelligent products [2][4] - The company plans to achieve annual revenue exceeding 5 billion RMB within the next three years, with projected total revenue of 1.6 billion RMB in 2024 and a growth of 30% to 50% in 2025, potentially surpassing 2.5 billion RMB [1][2] Product Lines - The core product lines include both light curing (LCD/SLA) and fused deposition modeling (FDM) technologies, maintaining a leading position in global consumer LCD 3D printer shipments for several consecutive years [2][4] - The Mars series, launched in 2019, was among the first in the global market to offer devices priced at $300 with 2K printing precision, and the upcoming Mars 5 Ultra is expected to enhance printing efficiency and quality [2][3] Market Position and Strategy - The company has successfully penetrated the dental medical field with its high-precision light curing 3D printers, which can print detailed dental models for surgical planning and teaching [3] - The OrangeStorm Giga, part of the FDM series, represents the company's entry into the industrial-grade 3D printing sector, successfully raising over $3 million on Kickstarter [3][4] Software and Ecosystem Development - The company is committed to providing integrated solutions, with the launch of its self-developed slicing software, SatelLite, designed specifically for light curing 3D printing, set to release in November 2024 [3][4] - In 2025, the company will introduce the Matrix APP for remote device management and the Nexprint 3D model platform, completing its 3D printing ecosystem [4] Global Expansion - The company has diversified its sales platforms, including independent sites and Amazon, with products sold in over 150 countries and regions, achieving cumulative shipments of over 1 million units [4] - Following its rise to the top of the consumer LCD 3D printer market, the company is positioned to leverage DJI's strategic investment for global expansion, technology integration, and supply chain optimization [5]