Core Insights - The flexible OLED technology is currently the most ideal flexible display technology, with various other technologies also being explored in the display field [1] Market Overview - The global AMOLED panel market reached a size of $42 billion in 2021, marking a year-on-year growth of 37.7%. However, in 2023, the market experienced a slight decline due to weak overall demand in consumer electronics, particularly in the high-end segment like large OLED TVs. A strong rebound is expected in 2024, with the market size projected to exceed $48 billion [2] Shipment Growth - Global shipments of OLED smartphone panels are expected to reach 850 million units in 2024, representing a year-on-year increase of 25.3%. Among these, flexible OLED shipments are projected to be 633 million units, reflecting a growth of 19.2% [5] Chinese Market Dynamics - In the flexible OLED shipment landscape, BOE leads with 71 million units, followed by Tianma and Huaxing Optoelectronics with 43.2 million and 41 million units respectively, indicating strong competition among Chinese manufacturers [6] Global Competitive Landscape - Samsung Display and BOE are the leading players in the global flexible OLED market, with Samsung's shipment volume reaching 86.6 million units and BOE's at approximately 71 million units in the second quarter of 2025 [9]