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China's Alibaba and ByteDance Embrace Agentic Commerce
PYMNTS.com· 2026-01-21 14:59
Core Insights - Major Chinese tech companies like Alibaba and ByteDance are integrating agentic commerce into their services, indicating a shift towards AI that performs tasks on behalf of users with minimal supervision [1][2]. Group 1: Agentic AI Developments - Alibaba has enhanced its Qwen AI chatbot with features that allow users to order food, book travel, and make in-chat payments, reflecting a transition from foundational AI models to agentic AI [2]. - ByteDance has upgraded its Doubao AI chatbot to autonomously manage tasks such as ticket bookings through eCommerce features on Douyin, the Chinese version of TikTok [4]. Group 2: User Engagement and Experience - The agentic transformation of commercial services is expected to improve user engagement and retention, as noted by research analyst Shaochen Wang [3]. - Despite advancements in payment technologies, 60% of middle-market merchants report user experience issues during checkout, highlighting the potential for agentic AI to streamline these processes [5]. Group 3: Implications for Commerce - In agentic commerce, the consumer's role in the checkout process diminishes as software agents take over tasks like product selection and payment initiation, potentially reducing the reliance on traditional wallets [6]. - The application of agentic commerce in B2B payments is also being explored, with the potential for automation in managing invoices and contracts [6][7].
Chinese tech giants enter the 'agentic commerce' race as AI reshapes super apps
CNBC· 2026-01-21 09:40
Core Insights - China's technology giants, including Alibaba and ByteDance, are entering a new phase of the AI race termed 'agentic commerce,' focusing on transforming chatbots into comprehensive shopping and payment tools [1] Group 1: Alibaba's Qwen AI Chatbot Update - Alibaba has updated its Qwen AI chatbot, enabling users to complete transactions directly within the interface, such as ordering food and booking air tickets [2] - The update integrates Qwen with Alibaba's broader e-commerce ecosystem, allowing users to compare tailored product recommendations from platforms like Taobao and Fliggy, and complete payments through Alipay without leaving the chatbot [2][3] - Previously, Qwen could only make recommendations based on user prompts, requiring users to navigate multiple platforms for purchases [3] Group 2: Shift to Agentic AI - The update signifies a broader shift among global AI firms from foundational AI models to "agentic AI," which performs tasks on behalf of users with minimal supervision [3] - The transformation of commercial services through agentic AI enhances user engagement and builds a sustainable competitive advantage, often referred to as a business moat [4] Group 3: E-commerce as a Use Case - E-commerce is emerging as one of the earliest and most widespread applications of agentic AI, with payment and tech giants in the U.S. also launching their initial versions recently [5] - Alibaba is well-positioned to lead in agentic commerce due to its advanced large language model capabilities and extensive e-commerce network covering various sectors such as clothing, food, housing, and transportation [6]