Group 1 - The 2025 China International Service Trade Fair (CIFTIS) showcases a variety of international products and services, attracting both domestic and foreign audiences [1][2] - The event features unique offerings such as chocolate from Côte d'Ivoire, which has a high customer repurchase rate of 90% [1] - Sri Lankan red tea ice cream gained popularity among attendees, with rapid sales indicating strong interest in unique flavors [1] Group 2 - The Iranian booth attracted visitors with the scent of rose water and traditional sweets, highlighting the demand for Iranian products in China [2] - Bubble Mart, a trendy toy brand, created an interactive experience with themed dessert boxes and popular IP products, enhancing consumer engagement [4] - The event also included a "Candy Kingdom" at the Shougang Ski Jump, featuring various candy brands and activities that drew significant crowds [4][5]

Group 1 - The core theme of the event is "Cake a wish," where Pop Mart integrates its IP into dessert decorations, allowing attendees to taste various themed desserts [2] - Pop Mart debuted as the exclusive trendy cultural brand partner at the China International Service Trade Fair, showcasing popular products like LABUBU and launching a new sub-brand "Pop Mart Bakery" [3] - The exhibition features a large art installation themed around the character Starry Person, providing an innovative interactive experience for attendees [5] Group 2 - Pop Mart's exhibition includes a display of IP products that incorporate traditional craftsmanship, merging elements like porcelain and plush flowers into visual design [5] - The booth is designed with red and yellow as the main colors, creating a space that reflects national aesthetics and promotes the narrative of contemporary trendy culture [5]

Group 1 - The 2025 China International Fair for Trade in Services (CIFTIS) opened in Beijing, with Pop Mart participating as the exclusive trendy cultural brand partner, showcasing various popular IP products and interactive experiences [1][2] - Pop Mart created two exhibition areas themed "Cake a wish," featuring a dessert house inspired by its IPs, allowing visitors to enjoy both visual and taste experiences with products like SKULLPANDA ice cream and MOLLY chocolate [2][3] - The company presented its SPACE MOLLY collection and large outdoor art installations, enhancing the aesthetic experience and emotional connection for attendees [3] Group 2 - This year marks Pop Mart's sixth participation in CIFTIS, aiming to showcase the diversity and extensibility of trendy IPs on an international stage, receiving widespread recognition from attendees [4] - In the first half of 2025, Pop Mart reported a revenue of 13.88 billion yuan, a year-on-year increase of 204.4%, and an adjusted net profit of 4.71 billion yuan, up 362.8%, with five major IPs generating over one billion yuan in revenue [4][5] - The company is actively exploring various creative expressions and new business formats centered around IP, with significant growth in international markets, including a tenfold increase in the Americas [5]