Group 1 - Sony Honda Mobility (SHM) plans to deliver its first electric vehicle, Afeela1, by the end of 2026 in the U.S. with a starting price of $89,900. A concept SUV is also showcased, expected to be produced in the U.S. by 2028 [1] - SHM's direct sales model is facing legal challenges in California, with the California New Car Dealers Association (CNCDA) suing SHM for allegedly violating state franchise laws by collecting deposits through its website [2] - Sony Group reported a revenue of 3.71 trillion yen for Q3 2025, with an operating profit increase of 22% to 515 billion yen and a net profit of 377.3 billion yen. The imaging and sensing solutions segment showed significant growth, with sales and operating profit rising by 21% and 35% respectively [3] Group 2 - The global demand for high-end electric vehicles is cooling, with brands like Tesla reducing prices to clear inventory. Chinese brands are intensifying technological competition, presenting a challenging market environment for Afeela1 [4] - Sony views the automotive sector as the "next trillion-dollar computing platform," aiming to integrate its sensor and entertainment technology, but faces challenges in merging consumer electronics with the automotive industry [4]

不过，更值得关注的可能是交付消息。自2020年首次在CES上发布Vision-S概念车以来，索尼与本田的 合资企业已成为该展会的常客。此后，两家公司逐步推进量产进程，但始终未开放试驾体验，仅能让公 众体验其高性能车载娱乐系统。SHM在本月初表示，Afeela1已在本田位于俄亥俄州的东利伯蒂汽车工 厂开始试生产。 在正式交付前，该公司表示将分阶段为早期预订者提供试驾体验。除加州外，2027年销售范围将扩展至 亚利桑那州。水野泰秀表示，预计将于2027年初开始向日本客户交付首批车辆。 一旦上市，Afeela将进入一个竞争激烈的豪华电动车市场，售价超过9万美元的车型需求已显著降温， 这主要源于市场饱和以及来自特斯拉、奔驰、奥迪和宝马等品牌的激烈竞争。目前，多数汽车制造商正 将重心转向开发更亲民的电动车型，以应对中国汽车制造商日益增长的市场影响力。(作者/箫雨) Afeela1与SUV原型车 凤凰网科技讯北京时间1月6日，据科技网站TheVerge报道，索尼与本田的合资公司索尼本田移动出行 (SHM)周一在CES上宣布，将于2026年底开始在美国向客户交付价值9万美元的Afeela1电动汽车。 与此同时，SHM还在C ...