苹果公司指责欧盟委员会使用"政治拖延战术"，故意推迟这家iPhone制造商新应用程序政策的落地，以 此制造借口开展调查并处以罚款。 针对外界报告称欧盟委员会准备将第三方应用市场Setapp近期关闭归咎于苹果公司，苹果以上述表态提 前作出回应。Setapp计划于下月关闭。其开发者MacPaw表示，作出这一决定的原因在于，"仍在演变且 复杂的商业条款同Setapp当前商业模式不适配"。 第三方应用市场是苹果公司设备内置应用商店App Store 的替代选项。目前，苹果通过向第三方应用商 店本身及其上架的应用和数字商品收取多项费用来获取收入。 苹果去年曾表示，计划改为按5%的营收分成，该方案被认为比现行收费结构更符合开发者的经济利 益。 根据媒体看到的表述内容，欧盟委员会准备针对Setapp的关闭发表声明称："苹果公司尚未推出调整措 施来解决其商业条款的关键问题，包括条款的复杂性"。 苹果公司则在声明中表示，新定价机制之所以迟迟未能实施，原因恰恰在于欧盟委员会方面的拖延的阻 挠。 责任编辑：王永生 苹果公司指责欧盟委员会使用"政治拖延战术"，故意推迟这家iPhone制造商新应用程序政策的落地，以 此制造借口开展调查 ...

Core Insights - The EU's Digital Markets Act has led to Apple losing its exclusive position for iOS app downloads in the EU, initially celebrated by developers who hoped to escape the "Apple tax" [1] - However, two years later, the anticipated fragmentation of the iOS ecosystem has not occurred, and third-party iOS app stores are struggling to survive, with MacPaw announcing the closure of its Setapp Mobile by February 16, 2026 [3] Group 1 - MacPaw's confidence in Setapp Mobile stemmed from its success on the Mac platform, where it offers a subscription service for $9.99 per month, providing access to a curated selection of popular applications [5] - Despite favorable conditions, Setapp Mobile only lasted for a year and a half due to Apple's "Core Technology Fee," which increased costs for third-party app stores [5][7] - Developers are required to pay €0.5 for each app installation after the first million installations, making it financially burdensome for popular apps to use third-party stores [7] Group 2 - Apple's Core Technology Fee is similar to Unity's per-use charge, raising costs for developers and making third-party app stores less appealing compared to the App Store [7] - The requirement to use Apple's in-app purchase (IAP) system for apps with in-app purchases adds further costs, even if the 30% commission is avoided [7] - The real threat to Apple comes from external payment options, as seen in Japan's Mobile Software Competition Law, which allows developers to offer payment methods outside of the App Store [9] Group 3 - External payment options enable developers to benefit from the App Store's ecosystem while avoiding the associated costs, creating a competitive advantage [9] - User trust and established habits play a significant role in app acquisition, making it difficult for new platforms like Setapp Mobile to gain traction [9]