Splenda owner Heartland Food Products Group has acquired the rights to the SlimFast brand in North America from Irish food ingredients group Glanbia. The financial terms of the transaction remain undisclosed. Heartland is known for producing the Splenda branded low-calorie sweeteners, along with drink mixes, coffee and nutritional beverages. In a statement, Glanbia said the deal relates to the sale of SlimFast in the US and "certain other jurisdictions". A Glanbia spokesperson told Just Drinks the othe ...

This story was originally published on Food Dive. To receive daily news and insights, subscribe to our free daily Food Dive newsletter. Dive Brief: Glanbia is selling Slimfast to Splenda owner Heartland Food Products for an undisclosed amount. SlimFast, founded in 1977, sells diet shakes, bars, meals, snacks and other supplement foods. The brand, along with nutritional supplement brands Healthy Delights and Nu-Therapy, was purchased by Glanbia for $350 million in 2018 from Unilever. In February, Glanbi ...